AdWeek is hosting a webinar on ‘7 Social Analytics Best Practices of Leading Luxury Brands: How They Grow and Protect Their Brands’ on Tuesday, April 9, 2019 at 1:00 pm EDT. The AdWeek team says, “Learn best practices luxury brands put in place to wield social influence, enhance and protect their reputation, improve campaign performance and ensure a positive customer experience.You’ll find out: How luxury brands currently rank in social media and how to measure success Specific best practices and tactics employed by leading luxury brands How social analytics is used to deliver on brand... [...]

MarketingProfs is hosting a webinar on ‘10 Common Webinar Mistakes and How to Avoid Them’ on Thursday, March 28, 2019 at 2:00 pm ET. The MarketingProfs team says, “We’ve all been there. It seemed like it was going so well — then one little mistake turns your awesome webinar into a total fiasco. But what went wrong? And, more importantly, how can you keep it from happening again? Join ON24 and MarketingProfs for “10 Common Webinar Mistakes and How to Avoid Them,” and learn some simple things you can do to ensure a slam-dunk webinar, every time, including best practices for: Driving... [...]

MarketingProfs is hosting a webinar on ‘Ssing Conversational Marketing to Reel in More Leads’ on Thursday, March 21, 2019 at 2:00 pm ET. The MarketingProfs team says, “By the time they arrive on your site, your prospects have already conducted searches, analyzed product reviews, and maybe even *gasp* checked out some of your competitors. Engaging with your site visitors while they’re actively considering your product is an opportunity you can’t miss. But prospects are like snowflakes: no two are alike. You need to tailor your website experience to meet buyers wherever they... [...]

The Search Engine Journal team is hosting a webinar on ‘Content Cleansing: Why & How You Must Improve or Remove Old Content’ on Wednesday, March 27, 2019 at 2.00 pm ET. The webinar will be presented by Danny Goodwin and Loren Baker. The SEJ team says, “For the last 18+ months, Search Engine Journal has been focused on improving and removing old content. And now we’re ready to share our impressive results with you. In this session, you will learn: A repeatable process for auditing and evaluating your existing content. We’ll tell you how to find out what content you have and... [...]

Retail Dive is hosting a webinar on ‘Using Competitive Intelligence to Drive Market Insights, Growth and Conversions’ on Tuesday, March 26, 2019 at 2.00 pm ET. The Retail Dive team says, “Flying blindly is simply not an option for brands in today’s competitive e-commerce environment. Online brands have access to more data than ever before, but they’re missing out on the most important pieces of data — how their customers engage with the competition. Steve Kraus and Steve Levay from Jumpshot explain how making competitive intelligence part of your strategy can open the door... [...]

The ClickZ team is hosting a webinar on ‘Build Higher-Converting Audiences in Facebook & Google with First Party Data’ on Thursday, April 11, 2019 at 1.00 pm ET. The webinar will be presented by Tim Flagg, ClickZ Podcast Host andDigital Marketing Consultant, ClickZ and Blair Symes, Sr. Director of Content Marketing, DialogTech. The ClickZ team says, “Facebook and Google Ads provide advertisers a wealth of targeting options. But often the most effective audiences are the ones built from your own first-party data. And with advertisers spending $170 billion on Facebook and Google Ads... [...]

The Digital Marketing Depot is hosting a webinar on ‘Let Customer Reviews Drive Your Conversions’ on Thursday, April 4, 2019 at 1.00 pm ET. The DMD team says, “Customer reviews are essential to SEO, reputation management and consumer trust in your brand. But did you know that reviews can significantly increase clickthrough and conversion rates? More than three-quarters of consumers now consult online reviews before making a purchase. Isn’t it time to put your customer reviews to work to increase sales? Join our experts as they discuss the hidden link between customer reviews and conversion... [...]

The Search Engine Journal team is hosting a webinar on ‘Content Cleansing: Why & How You Must Improve or Remove Old Content’ on Wednesday, March 27, 2019 at 2.00 pm ET. The webinar will be presented by Danny Goodwin and Loren Baker. The SEJ team says, “For the last 18+ months, Search Engine Journal has been focused on improving and removing old content. And now we’re ready to share our impressive results with you. In this session, you will learn: A repeatable process for auditing and evaluating your existing content. We’ll tell you how to find out what content you have and what... [...]

AdWeek is hosting a webinar on ‘Measure the Effectiveness of Pandora Advertising’ on Thursday, April 4, 2019 at 1.00 pm ET. The AdWeek team says, “Pandora is the largest streaming music provider in the U.S., connecting over 120 million users to the audio entertainment they love. Pandora advertisers have the opportunity to reach their audiences through the services’ many ad solutions including audio, video, display and sponsored content. But how can you gauge the impact of your Pandora advertising efforts?  Hear directly from leaders at Pandora and Nielsen, who will share the findings... [...]

Retail Dive is hosting a webinar on ‘The Evolution of AI: Chatbots for Enhanced Customer Experience’ on Thursday, March 21, 2019 at 2.00 pm ET. The Retail Dive team says, “Retail shoppers have more information, choice and influence than ever before, and hundreds of other shopping marketplaces are a mere click away. So, what can you do to distinguish your brand from the competition? If you want to meet your customers where, when and how they want, AI chatbots can help. In our new webinar, we’ll cover: Why traditional retail customer engagement strategies don’t work as well as... [...]