The latest ‘Econsultancy’ blog post is titled “Five digital analytics tips for SMBs”. Daniel Waisberg says, “The phrase of the day is ‘Big Data‘, everyone talks about how it can boost your business and make you a successful organization. But how can big data help a small business? Can you still use it to drive decisions and optimize your business? The answer is: yes you can! In this post I will provide a few tips that can help SMBs to get up and running with data analytics”. There is still a lot of confusion among marketers and publishers about what... [...]