The latest article on  ‘Marketing Land’ is titled “Top 11 Email Marketing Columns For 2013”. Pamela Parker says, “What were the hot topics of discussion in email marketing in 2013? Video, social media, and responsive design were fairly new on the radar, while our perennial favorite topics of calls-to-action, landing pages and testing remained important tactics worth exploring further Following, you’ll find the top 11 columns — this is our content contributed by expert practitioners of email marketing — published in 2013, as measured by pageviews on Google Analytics.... [...]

The latest article on  ‘Marketing Land’ is titled “Why Social Media Marketers Need To Follow The Weather”. Steve Olenski says, “Before I get to the reasons why social media marketers need to follow the weather, let me state for the record that this all comes with the caveat that the predicting of weather patterns is not an exact science. I say this having just experienced this inexactness, if you will. A few weeks ago, a mere dusting was predicted for my neck of the woods, Philly, and we ended up getting a near blizzard. So, with that in mind and with the warning... [...]

If you have been wanting to build up your WordPress websites into money-makers, Sherman Frederickson has a deal for you, a collection of 10 WordPress plugins that handle all the marketer’s hardest sales hurdles: He calls it Xmas 2013 Sherman. Look at all the things he includes: 1. WP Squawk Box Adds a voice mailbox to your site for customer feedback 2. WP Sales Magix Creates backlinks and shares your content on social sites 3. WP Fontastic Dresses up your site with professional fonts and styles 4. WP Pic Poll Poll your visitors to increase interest, with feature pictures 5. WP Brand Me Make... [...]

The latest article on  ‘Marketing Land’ is titled “Why Content Strategy Is Foundational To Real-Time Marketing”. Rebecca Lieb says, “When the curtain went up on the Emmy Awards, HBO was ready. As usual, the cable network was nominated for a plethora of awards. Naturally, there was no way of knowing who, or what programming, would win which categories. At the same time, there were plenty of knowns: those shows, actors, directors and talent who were nominated in each category. So, the social media team, led by VP of Digital and Social Media Sabrina Caluori, sprang... [...]

The latest article on  ‘Marketing Land’ is titled “New To Mobile SEO? 5 To-Dos To Help You Start 2014 With A Bang”. Bryson Meunier says, “Even though I made a resolution at the beginning of the year to stop talking about responsive web design and SEO, many readers asked me to keep it up, so I did, in a pretty big way. Being a digital marketer I keep track of social engagement of the articles that I write, and use it as a proxy for interest. My top three articles of all time in terms of social engagement are three I wrote this year on responsive web design. That... [...]

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “Niche Idea of The Week: Cooking Affiliate Programs”. Radhika says, “In my opinion there’s nothing like the Christmas and New Year’s Eve feasts. There’s Thanksgiving, but we don’t celebrate that where I come from, so all we have to look forward to are the Christmas and New Year’s Eve dinners. This is the time when fruitcake, ham and cheese balls are present in almost every household. There are salads of every kind, pasta, roast pork and chicken, delectable desserts … are you hungry yet?... [...]

Rich Schefren’s latest article is titled “An Essential Marketing Secret From A Renown Chicago Chef…”. Rich Schefren says, “Struggling to get your marketing noticed? Disappointed by the lack of clicks and the opt-ins you’re getting? Frustrated by your lack of sales? You shouldn’t be surprised. Today your average prospect is literally drowning in a tidal wave of marketing messages. Keeping your head above water in a sea of competitor’s promises, benefits, catchy slogans about their products is a nearly impossible task. That’s no secret“. An Essential Marketing... [...]

The latest article on  ‘Marketing Land’ is titled “10 Tips For Integrating Content Marketing Into Your Business”. Mani Karthik says, ““Content marketing” has recently gained a lot of attention in the online marketing world. But it’s not just a buzzword — it’s one of the most reliable and effective tactics available to digital marketers. Brands are increasingly recognizing content marketing as a valuable tool for increasing awareness and driving demand — and they are investing accordingly. In fact, according to arecent report by the Content Marketing Institute,... [...]

The latest article on ‘Business 2 Community’ is titled “Three Trends Changing Social Media Marketing Strategies”. Leslie Jenkins says, “As more consumers access the Internet for their news, shopping and numerous other daily activities, social media has become a powerful player in many marketing strategies. This communication avenue allows you to broadcast your mission and goals to a broader audience, attracting potential clients. The art of social media marketing is constantly changing in order to create quality content that better reflects viewer ideals and interests. While... [...]

The latest ‘Entrepreneurs-Journey’ blog post is titled “Outsourcing And Automating Your Email And Customer Service Process”. Yaro says, “In this Christmas flavoured Everything Entrepreneurship #11 episode, Walter and I head into a long discussion about email and how you can bestoutsource and automate this very important part of your online business. During the episode I mentioned an article from the archives of EJ where I covered how I came up with my email management system, which you can read here – Inside My Business: The Evolution Of A Customer Service... [...]