The latest article on ‘The Forrester Blog’ is titled “Content Marketing Fortnight V: A Time for Branded Data, Surveys, Reports and Playbooks”. Ryan Skinner says, “What’s happening (that’s important) in the world of content marketing? This is your fortnightly* round-up of the best of the best stuff online for marketers who think about content; for the previous “Fortnights”, go to the bottom of the post. (And for more information about what the Content Marketing Fortnight is, see my intro from the first one. Get this curated newsletter in your inbox every other week – send... [...]

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “How to Get Banned as an Amazon Affiliate”. Radhika says, “The Amazon Associates Program is one of the most well-known affiliate programs out there. There are lovers and haters of this affiliate program, but truth is, if you do it right, you can rake in a pretty decent income from your Amazon sales even if you’re anaffiliate marketing beginner. However, Amazon can be pretty ruthless when it comes to banning affiliates for doing the wrong thing. Often, accounts are permanently suspended, taking with them the possibility... [...]

Shawn Collins’ latest blog post is titled “Effectively Monetizing Traffic with Daily Deals”. Collins Says, “This was a conference session titled Effectively Monetizing Traffic with Daily Deals from Affiliate Summit West 2012, which took place January 8-10, 2012 in Las Vegas at Caesars Palace Las Vegas. Session speakers: Scott Ginsberg, Director, Publisher Development, Commission Junction (Moderator) Peter Hamilton, Partner/CMO, HasOffers Carolyn Kmet, Director of Affiliate Marketing, Groupon.com Rafael Zelik, Marketing Director/Partner, affiliaXe Ltd Session description: Daily deals... [...]

The latest article on  ‘Marketing Land’ is titled “2013 In Analytics & Marketing: Our 10 Most Popular Columns”. Pamela Parker says, “From Annie Cushing’s series on how to get the most from Excel to Nan Dawkins’ musings on Google’s Universal Analytics and Social Media measurement, it’s been a busy year in Analytics here at Marketing Land. The Analytics & Marketing column got a big boost this year, as we brought over some of the columnists covering Analytics-related topics from Search Engine Land, opening up the opportunity for them to write beyond... [...]

John Chow’s latest blog post is titled “Dot Com Lunch – Last Pho of 2013 Edition”. Chow says, “The year is coming to a close, and that means this is the last Dot Com Lunch of 2013. Next week, we’ll be welcoming the new year. It’s amazing how fast time flies when you’re having fun. We had 11 people making it out to the sunny Pho Ba Co patio for an afternoon of fine dining and networking. We noticed that Pho Ba Co is also getting ready for the new year with brand new menus with brand new (higher) prices”. Dot Com Lunch – Last Pho of 2013 Edition John Chow’s Blog  [...]

The latest article on  ‘Marketing Land’ is titled “Top 11 Email Marketing Columns For 2013”. Pamela Parker says, “What were the hot topics of discussion in email marketing in 2013? Video, social media, and responsive design were fairly new on the radar, while our perennial favorite topics of calls-to-action, landing pages and testing remained important tactics worth exploring further Following, you’ll find the top 11 columns — this is our content contributed by expert practitioners of email marketing — published in 2013, as measured by pageviews on Google Analytics.... [...]

The latest article on  ‘Marketing Land’ is titled “Why Social Media Marketers Need To Follow The Weather”. Steve Olenski says, “Before I get to the reasons why social media marketers need to follow the weather, let me state for the record that this all comes with the caveat that the predicting of weather patterns is not an exact science. I say this having just experienced this inexactness, if you will. A few weeks ago, a mere dusting was predicted for my neck of the woods, Philly, and we ended up getting a near blizzard. So, with that in mind and with the warning... [...]

If you have been wanting to build up your WordPress websites into money-makers, Sherman Frederickson has a deal for you, a collection of 10 WordPress plugins that handle all the marketer’s hardest sales hurdles: He calls it Xmas 2013 Sherman. Look at all the things he includes: 1. WP Squawk Box Adds a voice mailbox to your site for customer feedback 2. WP Sales Magix Creates backlinks and shares your content on social sites 3. WP Fontastic Dresses up your site with professional fonts and styles 4. WP Pic Poll Poll your visitors to increase interest, with feature pictures 5. WP Brand Me Make... [...]

The latest article on  ‘Marketing Land’ is titled “Why Content Strategy Is Foundational To Real-Time Marketing”. Rebecca Lieb says, “When the curtain went up on the Emmy Awards, HBO was ready. As usual, the cable network was nominated for a plethora of awards. Naturally, there was no way of knowing who, or what programming, would win which categories. At the same time, there were plenty of knowns: those shows, actors, directors and talent who were nominated in each category. So, the social media team, led by VP of Digital and Social Media Sabrina Caluori, sprang... [...]

The latest article on  ‘Marketing Land’ is titled “New To Mobile SEO? 5 To-Dos To Help You Start 2014 With A Bang”. Bryson Meunier says, “Even though I made a resolution at the beginning of the year to stop talking about responsive web design and SEO, many readers asked me to keep it up, so I did, in a pretty big way. Being a digital marketer I keep track of social engagement of the articles that I write, and use it as a proxy for interest. My top three articles of all time in terms of social engagement are three I wrote this year on responsive web design. That... [...]