Content syndication refers to placing your content in article directories, social media sites and on other web properties, so that it gets the widest readership. Often, for improved SEO, the content is modified so that the additional versions of it are not deprecated as “duplicate content.” David Coss (he calls himself Cossack) has created software to automate syndicating your content to nearly 30 major web 2.0 sites. He calls this software, appropriately, Link Automatic. Nothing the software does violates any of the terms of service on these sites, Coss says, so using the software... [...]

The most important moment when a visitor comes to your site are the first few seconds. That’s when they decide to stay and visit a while or click away to go somewhere else. Having a well-spoken announcer appear on a virtual stage on your site and encourage them to participate can make the difference between a new client and a restless surfer. Now, Todd Gross and other top announcers have put together a WordPress plugin that places Todd or another spokesperson on your site to deliver your call to action. The plugin is called Webcaster WP Pro, and it gives your site a professional polish that’s... [...]

Noah Whitmore was unhappy with the limitations of pop-up software for WordPress. The existing plugins didn’t work well with mobile devices and were restricted in what they could display. So he created his own pop-up builder, and he calls it: Popit Plugin. Here’s what it can do for you: • Instead of limiting you to a boring rectangle, it can pop up a balloon or thought bubble with your message • When the visitor hovers their mouse over your message, it becomes animated. • Besides text in the pop-up window, Popit Plugin supports a clickable image and video • It lets... [...]

David Vendenburg helps marketers to become plugin developers. Not plugin programmers, but the designer (and ultimately the publisher/seller) of plugins; you hire a programmer to write the code. The hard part of a software business isn’t writing the code. There are hundreds of freelance programmers who can do that for you. The hard part is the business process surrounding the actual code creation: • Getting the idea for a plugin • Defining what you want the plugin to do and defining it in a way that a programmer can understand and implement • Finding a good programmer, communicating... [...]

Have your backlinks lost some of their “link juice”? Most people have found that all the links they worked so hard to build no longer impress Google, Yahoo and Bing as they once did. On-site SEO can improve your search engine ranking after Panda and Penguin. Having a coherent site is now critical, a site that: • Is optimized to tell the search engines what keywords you site relates to • Cloaks any affiliate URLs you use so they point to your own site • Has an XML site map, a video site map and an HTML site map, so the search engins can easily find their way around ... [...]

No more boring fonts with G-font Plugin. Face it: the default WordPress font is dull (adj.: boring, bland, blah, vanilla, same ol’- same ol’). It does nothing to enhance the excitement of your message. But Google has free fonts that can dazzle your visitors. Google fonts can be three-dimensional, or have a drop-shadow, or have outline only, and be in many colors, plus many other effects. That’s in addition to the basic variations of serif and sans-serif fonts of many styles. With the rich variety of fonts Google offers free, you may never have to buy a font. And one more thing:... [...]

When someone comes to your Amazon affiliate site seeking a particular solution, sometimes they don’t find what they are looking for. Then they tend to click away without buying anything. That’s unfortunate. But suppose that before they do, you offer to help they find a better match for their needs? Wouldn’t you get more sales if you could rescue these disappointed visitors? Igor Burban releases Re-EngageZon this morning at 11 AM EDT. This WordPress plugin can get your visitors to look deeper to find what they are looking for. In fact, it both helps you make more Amazon sales... [...]

Keeping the visitor engaged with your site is often quite a challenge. There are so many distractions. Anwesh Rath has found that the “cliff hanger” technique, often used in serialized movies or radio/TV programs, can do a lot for keeping site visitors interested. Rath has created WP Cliff Hanger to make it easy to create “hooks” to build curiosity for your offers. For example, you can ask questions to your visitors, and change what they see based on their answer. Your sales copy also can have a provocative statement followed by something like “Click here to find out... [...]

Grabbing and keeping the attention of your visitors isn’t easy. You have just a few seconds (not minutes; seconds) to make a favorable impress so the visitor will decide to stay a while. Adam Jackson known as “ajacko”, has just released a new WordPress plugin to create pop-ups with a difference: • They are unblockable by pop-up blockers and • They come with sound; it could be music, a recording of your message, any other sound you want. WP Sonic Impact gets people’s attention and holds it because it’s unlike what they normally see; it’s a “pattern... [...]

“Banner blindness” is something that must be confronted by every marketer. People can ignore banners and not even notice they are doing it. Now, Craig Sowerby has released EWS Top bar, a WordPress plugin to place a “ribbon” or “bar” across the top of your WordPress pages so capture the attention of your visitors so they will see your opt-in or other message. With the ribbon, you can create a message as subtle or as glaring as you choose. With this plugin, you can: ■ Add links to any content you want your readers to see ■ Choose the color and the text style... [...]