Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Instagram Stories: Creation to Conversion for Marketers’ featuring Chelsea Peitz. The SME team says, “Want to convert more followers on Instagram? Wondering how Stories can help you close more business? Discover how to convert with Instagram Stories.” [uix_video width=’560′ height=’315′ responsive=’true’ url=’https://www.youtube.com/watch?v=7M_7loNKk8U‘] Social Media Examiner  [...]

Neil Patel has published a new video ‘Breaking Down Content Creation For A New Website’. He says, “In the ever-evolving digital landscape, a website is more than just an online presence; it’s a powerful tool to reach a global audience, showcase your brand, and connect with potential customers. However, to make a lasting impact and stand out in the vast virtual realm, content creation plays a pivotal role.” [uix_video width=’560′ height=’315′ responsive=’true’ url=’https://www.youtube.com/watch?v=mI6oxV52OR0′] Neil Patel’s... [...]

This is a reminder for the Adweek webinar to be held on August 8, 2023. Adweek is hosting a webinar ‘The Power of Personalized Offers at Scale: How General Mills Fights Ad Tech Murkiness’ on Tuesday, August 8, 2023, at 1.00 pm EDT. The Adweek team says, “Hear about this strategy from General Mills’ head of brand experience KC Glaser, along with Fetch SVP of partnerships and GTM operations Jeff Lau. You’ll find out: How to improve your signal to grow a loyal consumer base Ways to iterate into personalized offer strategies How to measure physical world attribution with online... [...]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How to Price Your Marketing Services’ featuring Beth Trejo. The SME team says, “Struggling to put a price on your agency’s marketing services? Wondering whether to charge based on value or time spent? Discover how to price marketing services. ” [uix_video width=’560′ height=’315′ responsive=’true’ url=’https://www.youtube.com/watch?v=7M_7loNKk8U’] Social Media Examiner  [...]

Neil Patel has published a new video ‘The Shady Hack People Are Using to Get Crazy LinkedIn Growth’. He says, “In the realm of professional networking, LinkedIn has established itself as the go-to platform for individuals and businesses seeking to connect, collaborate, and unlock new opportunities. However, amidst the sea of profiles and countless networking endeavors, a shadowy undercurrent has emerged—a shady hack that promises unprecedented growth and influence on LinkedIn.” [uix_video width=’560′ height=’315′ responsive=’true’ url=’https://www.youtube.com/watch?v=yMQvSX-cqWc‘] Neil... [...]

Neil Patel has published a new video ‘A Unique Perspective for Enhancing Your Analytics Strategy’. He says, “In today’s data-driven world, organizations across industries are recognizing the immense value that lies within their data. The ability to gather, analyze, and extract insights from data has become a critical competitive advantage. That’s where a well-crafted analytics strategy comes into play. By enhancing your analytics strategy, you can harness the full potential of your data to drive informed decision-making, uncover hidden opportunities, and propel your... [...]

Buyer intent keywords are the search terms people use when considering buying something. Search Engine Journal contributor Adam Heitzman has published an article explaining buyer intent keywords. He says, “The obvious benefit of ranking well for buyer intent keywords is that it places you in front of prospects who are considering making a purchase. This drives more conversion-ready visitors to your site, which, in turn, increases your bottom line. But a prominent placement in Google’s results doesn’t just boost your site’s visibility; it also boosts its perceived credibility. Search... [...]

Search Engine Journal has published the latest episode of the Search Engine Journal Show podcast ‘Learn To Master Your Website – Even If You Don’t Speak Tech’ featuring Fiona Allman-Treen. Loren Baker says, “No matter what your business specializes in, your website is often the first place potential clients and customers learn about your company. This means visitors can decide about your services within the first few seconds. So how do you hook them? Fiona Allman-Treen, author of “Website Mastery for Business Owners Who Don’t Speak Tech,” joins me on the SEJShow and... [...]

This is a reminder for the Adweek webinar to be held on August 3, 2023. Adweek is hosting a webinar ‘Transparent, Full-Funnel Measurement is Real: How Warner Bros. Discovery and Teads Prove Its Value’ on Thursday, August 3, 2023, at 1.00 pm EDT. The Adweek team says, “Hear from leaders pushing the boundaries of measurement—Warner Bros. Discovery SVP Noelle Huynh, Teads SVP Neala Brown and DISQO EVP Stephen Jepson—who will discuss how they’re objectively measuring brand lift and purchase journey behaviors to show total campaign impact. You’ll find out: How cross-platform... [...]

HubSpot has published a new video ‘Growth Guide: How To Nail Your Product Line Extension’. The HubSpot team says, “Extending your product line is a key strategic move for any business. In this video, we explore the important factors to consider before pushing your business in a new direction. What’s the difference between a product line extension and a brand extension? What are the benefits and risks involved? Is it possible to give customers too much choice? We answer all these questions and more.” https://www.youtube.com/watch?v=3P2z6P867cI   HubSpot  [...]