HubSpot has released a free ebook titled “The Complete Guide to Global Social Media Marketing”. The HubSpot team says, “Social media is a great way to connect with your audience and have a two-way conversation. But it can be easy to forget that not everyone who finds your social media pages will speak your language, or be able to relate to your region’s latest trends. Creating a global social media strategy early on will prepare you for all of these challenges, and will keep you from overextending your resources. Download HubSpot’s guide which will help you create a social... [...]

Ali Brown has released a free report titled “Ezine Publishing Profits: 3 Simple Strategies for a List-Building, Money-Making Ezine!”. Ali says, “Whether you already publish an ezine or you are curious how it can help you and your business thrive, don’t miss out on this brand new report. I think it’s one of my best. Here’s what you’ll learn in this instant PDF download… The 5 ways an ezine can be your simplest and best marketing tool—no matter your business or level of experience The huge advantage an ezine gives you as a business owner that you... [...]

Quantcast has released a free white paper titled “Display Ad Clickers Are Not Your Customers”. The Quantcast team says, “We’re all familiar with the usefulness of search engines to answer a specific or immediate need for information online. And because consumers expect to click to find what they’re looking for, click measurement is typically an effective metric for evaluating the success of search campaigns. But relying on clicks to drive conversions for display advertising is often a dead end. We’ve found that consumers most likely to click on display ads are often... [...]

HubSpot has released a free ebook titled “The Marketer’s Guide to Competitive Intelligence”. The HubSpot team says, “Effective marketing starts with understanding the buyer, but also understanding your competitors. It’s important to see where your competitors are succeeding, and where they’re failing. That’s why we wrote this guide on competitive intelligence, to help you stay up to speed with what your competitors are doing, but not let it derail you from your own marketing, product, or business strategy. In this ebook, you’ll learn how to: Perform a... [...]

Janrain has released a free white paper titled “Best Practices in Online Registration”. The Janrain team says, “A common objective for a website is to convert an anonymous visitor to an engaged and active registered user. The challenge is to make this process easy for the visitor while still obtaining valuable demographic information that the site can then leverage to personalize the user experience. The good news is there are established best practices in implementing online user registration, and it is possible to easily collect user data without sacrificing conversion rates. Key... [...]

HubSpot has released a free ebook titled “How to Grow & Scale Your Business Blog”. The HubSpot team says, “Wouldn’t it be great if you could scale the impact of your blog so it makes an even bigger, better, and more powerful dent in your marketing results? If so, it’s time to take your business blogging to the next level. In this 68-page ebook, you’ll learn how to implement an advanced blog marketing strategy to grow and scale the marketing impact of your blog. Specifically, we’ll teach you how to: Rethink the role of your business blog in your overall... [...]

A year ago, Karin Haworth and Dreeick VanDyke released : WP Optins , a plugin that improves the visitor’s optin experience and makes it easier for the webmaster to build the opt-in page. Back then, they described it as “The World’s Easiest Squeeze Page Builder.” But now the easiest just got better. They have added new features, including: * Instant Graphical Headlines (no Photoshop needed) * Point-N-Click Graphics (buttons, bullets, arrows) * Custom Logo, Header and Footer Graphics They aren’t releasing it officially until January 22, but they have a special... [...]

Pinterest excels at sharing visual content. And that’s a good thing since “a picture’s worth a thousand words.” Suppose your Amazon affiliate site could look as good as Pinterest, but instead of cute pet pictures, it showed pictures of Amazon products, so that when people clicked, they bought from your affiliate link. That’s what Jaka Pradana’s new PinBoardZon theme does. It has many benefits for your sites: ► Supports 7 Amazon stores, Amazon.com plus 6 country stores ► Supports iPad and i{Phone mobile users ► Automatically updates the price when Amazon... [...]

There’s never been an easier way to place video on your WordPress site. Install Video Commander, and you get a button that lets you add a video to a post or page. You can host your videos on YouTube, at no cost, or host on S3, your website, or any other site and link to it with Video Commander. You can customize your player’s look and feel. as well as:: • Video location: Simply copy the video link and you’re ready to go. • Video & button settings: Choose the video size you want in one click, or specify your own custom size. • Autoplay: Want the video to start as soon as... [...]

HubSpot has released the ‘Blog Editorial Calendar’ template. The HubSpot team says, “Blogging is critical for attracting visitors and leads to your website. When you’re generating topic ideas, targeting your content, and optimizing for search, your blogging should never be slowed down due to a lack of organization or preparation. That’s where this free Excel template can assist. This blog editorial template is designed to keep you on track as you develop awesome content that your prospects, customers and readers will love. Use this template to: Keep your content... [...]