HubSpot contributor Martina Bretous has published an article featuring seven facts about HubSpot’s highest-performing blog posts. She says, “Wondering what elements make up a successful blog post? We reviewed our top 8 blog posts on the Marketing Blog in 2022. Let’s see what they have in common and what marketers can learn from them 1. Eye-Catching Headlines What you’ll notice with all of our top-performing posts is that they have an attention-grabbing headline. Some of the components of an eye-catching headline are: Numbers Action verbs Descriptive adjectives In 2013, Moz ran... [...]

Blogging can help you boost your business. With quality content, you can grow your blog following and improve the chances of conversion. Watch HubSpot’s latest video ‘How to Start a Successful Blog for Your Business!’ to learn more on this. The HubSpot team says, “If you don’t have a blog for your business yet, the time to start is now! In this video we’re sharing the 3 keys to starting a successful blog and how to set it up correctly. Happy blogging!” HubSpot  [...]

Link building is one of the most efficient ways to expand your blog. It helps you build SEO credibility for your blog. Problogger has published an article on how link building can help you grow your blog. The Problogger team says, “There are numerous benefits to link building and making it your number one SEO priority. Of course, content is still king, but if that content lacks link building, your website will suffer. In contrast, if you do manage to get a lot of backlinks from high-quality sites, you can reap many rewards, which include: An increase in website traffic: Naturally, the... [...]

Blogging is a creative process. You need to keep your blog fresh to attract quality leads. Copyblogger’s Stefanie Flaxman has published an article explaining whether your blog needs to be proofread and edited. She says, “It’s common for beginner writers to wonder if there’s a difference between editing and proofreading. While they’re both part of the revision process after you write a draft, they are indeed distinct activities. And more importantly, you should treat them as distinct activities if you’re looking to better connect with your readers. In short, content editing will... [...]

Blogging is a great way to strengthen your business. It helps you connect with your audience and grow your authority in the domain. HubSpot contributor Kayla Carmicheal has shared seven useful tips to choosing a great name for your blog. She says, “Let’s go over some strategies to use when naming a blog, that will give your blogs longstanding relevance. 1. Identify your niche. What are you doing? What will your blog be about? Will it be an extension of your business or its own project? Identifying what your blog will be about is key to defining a name that’ll expand with you. The... [...]

Blogging is an art that can help you build authenticity and secure the trust of your followers. A well-maintained blog helps you boost your search engine presence too. Semrush contributor Margarita Loktionova has shared 21 practical and effective blogging tips for beginners. She says, “In this post, we provide you with 21 useful tips on how to get your blog started and how to maintain it once it gains momentum. 1. Start with Identifying the Primary Goals for Your Blog Whether you run your own blog or grow a corporate website, setting up objectives should be your priority. If your company... [...]

Your visitors expect significantly faster loading times, and your WordPress site needs to live up to those expectations. Search Engine Land has published a comprehensive article featuring 8 steps to optimize your WordPress site for SEO. The SEL team says, “One of the most prevalent concerns with a part of the WordPress community is the Content Management System’s (CMS) speed. While new integrations are being added to WordPress core, the good news is that many of the lightning-fast websites run WordPress as their CMS, and if you are struggling with yours it could be easily fixed with the... [...]

Blogging helps us improve our following. By creating engaging content, you can persuade your visitors to keep reading your content. Copyblogger’s Stefanie Flaxman has published an article featuring three useful tips to get readers glued to your blog. She says, “Let’s look at three of these “Action Types” that place your reader front and center of the presentation that you’ve crafted for them. Action Type #1: An unusual point of view I’m the first to admit that “being outrageous for the sake of being outrageous” is tiring. Most importantly, it’s not a sustainable approach.... [...]

Preparing a blog post checklist can help you create posts that show coherence. It enables you to appeal your readers and persuade them to take the desired action. Copyblogger’s Stefanie Flaxman has published an article featuring the 12-step blog post checklist. She says, “Getting in the habit of following this process makes your job easier.Sounds good, right? Here’s the system you can start using today … Step #1: Set your publish date and time I always advise that setting your publish date and time is the first thing you should do when you select a “New Post” in WordPress or... [...]

Semrush has published ‘How Long Should a Blog Post Be? A Data-Driven Guide for 2023’ to help marketers improve blogging performance. Margarita Loktionova says, “A good content strategy will address both short- and long-form content needs. Let’s examine these factors in more detail and determine the best blog post length for each. Does the Length of a Blog Post Really Matter? Yes—but that doesn’t mean longer posts are always better. In reality, your decision on the length of your blog post should primarily depend on the search intent. That is, you should provide the blog... [...]