The latest MOZ blog post is titled “Life Above and Beyond the Fold”. Tim Allen says, “Space “above the fold” was once used to present users with as many options and navigational pathways as possible. People today are far more willing to scroll, but we still need to convince them that the rest of our page is worth their time“. Life Above and Beyond the Fold MOZ Blog [...]
Archive for the 'Blogging Tips' Category
John Chow’s latest blog post is titled “How Internet Marketing Is Like Getting A Massage”. Chow says, “Ever got a massage? If not, why even go on living? OK all joking aside, they ARE great, especially for some much needed stress relief and relieving muscles that have been sitting behind a computer for hours on end. But I’m not here to talk about massages. I’d rather simply get them than be talking about them. I want to talk about the three types of people that get massages, and how it ties into us as Internet marketers and Home Business owners”. How Internet Marketing Is Like Getting... [...]
The latest MOZ blog post is titled “Why Guest Posting and Blogging is a Slippery Slope – Whiteboard Friday”. Rand Fishkin says, “It takes quite a bit of effort to create genuinely high-quality guest posts, and many marketers are tempted to find ways to automate the process. In today’s Whiteboard Friday, Rand clears up some misconceptions that can lead marketers down that slippery slope“. Why Guest Posting and Blogging is a Slippery Slope – Whiteboard Friday MOZ Blog [...]
The latest article on HubSpot blog is titled “Don’t Know What to Write About? Get Ideas From the Blog Topic Generator”. Ginny Soskey says, “One of my least favorite things that happens to me at work is writer’s block. I stare at my screen — the cursor taunting me maniacally. Why can’t I just think of something to write? Have I blogged about everything inbound marketing-related already? (The answer, of course, is I haven’t.) If only I could get someone to give me an idea — I could just run with it. And I know I’m not the only one who... [...]
The latest article on HubSpot blog is titled “10 Common Mistakes Most Business Bloggers Make”. Nathan Yerian says, “Blogging is an excellent way to demonstrate your company’s value. It also enables you to give your brand a voice, allows you to differentiate your business from the competition, helps you attract customers, and increases your chances of generating qualified sales leads. If you find yourself thinking, “I haven’t seen those results” then there’s a good chance you’re not blogging effectively for your organization. Now, now–this isn’t a finger pointing... [...]
Denise Wakeman’s latest blog post is titled “How to be a Kickass Blogger – Adventures in Visibility with Lynne Knowlton”. Wakeman says, “In thisAdventure in Visibility, I hung out with Lynne Knowlton ofDesign the Life You Want to Live. We talked about how Lynne’s visibility skyrocketed when she made one simple decision about how she was going to approach her blog. Lynne’s secret to blogging success is simple. Lynne blogs exactly like she talks. And that’s not an exaggeration. Lynne is my sister-in-law and I’ve known her about 18 years. When I read her posts, it feels like I’m... [...]
The latest article on ‘Business 2 Community’ is titled “How to Measure the ROI of Your Blog Content”. Eric MacColl says, “ROI from blog content isn’t as obvious as a click to conversion, but its success can be traced in other ways. Return on investment measurements show the cost effectiveness of different marketing strategies. The usual equation is simple: revenue earned from the investment minus the cost of the investment, divided by the cost of the investment. However, for many of us in the content marketing space, focusing purely on a revenue to blog content ratio may... [...]
The latest post on ‘Mashable’ is titled “10 Chic Style Bloggers to Dress Up Your Instagram Feed”. Yohana Dosta says, “Your Instagram account needs a style awakening. Luckily, the photo-sharing site is buzzing with fabulous accounts from style bloggers all over the world, gleefully hashtagging their outfits of the day (#ootd).Blogs and fashion go hand-in-hand, introducing clothing-obsessed readers to style stars such as Leandra Medine of The Man Repeller and Kelly Framel of The Glamourai. Not only do they put together total sartorial eye candy, but they’re also influencing... [...]
The latest post on ‘Copyblogger’ Blog is titled “Finally … Site Analytics for Plain Folks”. Demian Farnworth says, “Analytics. It’s a strange, four-syllable word that causes some people strange fits. You can’t really turn around without running into it in some form (metrics, reports, data, dashboards) or someone telling you how insanely important it is. There’s no shortage of site analytics tools — starting with the most popular, Google Analytics (GA). These tools can measure the routine (traffic, clickthroughs, page views) to the complex (visitor flow, channel acquisition,... [...]
John Chow’s latest blog post is titled “#ASW14 – Secrets of Top Six-Figure Bloggers”. Chow says, “Affiliate Summit 2014 opened today with my panel session, Secret of Top Six-Figure Bloggers. This was a panel with some of the top bloggers in the game (including me), discussing everything from blogging, monetization, product creation and how to become an authority within your niche. I was the moderator, and joining me were three of the biggest bloggers in the business”. #ASW14 – Secrets of Top Six-Figure Bloggers John Chow’s Blog [...]