Guest posting is a great way to establish yourself as an authority in your domain. It also helps you grow your business followers. Search Engine Journal contributor Ron Lieback has published an article featuring 15 guest posting tips to provide your site SEO value and build your brand. He says, “I’ve listed 15 tips to maximize your guest posting campaign and increase your brand awareness. 1. Stick To Your Niche & Exploit Your Expertise If you’re a digital marketer that focuses on content in your business, write about content. Exclusive to video marketing? Offer guest content about... [...]

WordPress is one of the most popular CMS platforms. It has been helping businesses and individuals set up their blogs with minimum technical knowledge. Search Engine Land contributor Casey Markee has published an article featuring the top nine WordPress technical SEO issues that need to be addressed. She says, “Here are some top priorities to help make your WordPress site as technically sound as possible. 1. Setting up Google Analytics 4 before the July deadline Google has warned us for over two years that Google Analytics 4 (GA4) would replace Universal Analytics on July 1. Yet, many site... [...]

Both blogging and podcasting are widely used ways to promote businesses. Quality blog and podcast content can help you get more customers. HubSpot contributor Jana Rumberger has published an article comparing blog and podcast as business promotion tactics. She says, “Blogs and podcasts have a lot of similarities. They’re both evergreen resources that offer education, insights, and storytelling online. Both a blog and a podcast can offer marketing opportunities for businesses. And it takes time, dedication, and knowledge to make a blog or podcast that people pay attention to. The main... [...]

By analyzing your blog content, you can find the overall effectiveness of your content and allows you to set up benchmarks to monitor improvements. seoClarity contributor Mary Kate Mack has published an artcle featuring three steps to conduct blog content analysis to improve SEO performance. She says, “Every company analyzes its blog content differently and will focus on slightly different insights depending on their overall content marketing goals That said, there are several core steps included in a blog content analysis. Step 1: Conduct a Thorough Review of Blog Content Performance  Reviewing... [...]

Blogging is a creative task. A well-maintained blog with quality content can be a game changer in your marketing journey. Neil Patel has published a new video ‘Proven Secrets and Strategies for Effortless Blogging’ to help marketers make blogging more rewarding. In this interview, Neil discusses his proven secrets and strategies for creating a successful blog. Digital marketing is ever-changing and it’s important to be adaptable. But how? Neil Patel’s Blog  [...]

To rank your blog higher, you should focus on two or three primary keywords per page that are reworded variations. Targeting four or more keywords is difficult because there is limited space in the title and meta description tags to target. SEO Theory contributor Michael Martinez has published an article explaining whether it is necessary to target keywords. He says, “If you can identify good queries that aren’t over-optimized (highly competitive), of course you want to do everything you can to optimize for those queries. But if that is all you do then you’re putting all your eggs into... [...]

Neil Patel has published a new video ‘What I Wish I Knew When I Started My Blog’ sharing some secrets of achieving blogging success. He says, “If I could go back in time, I would tell myself everything in this video. Hindsight is 20/20; watch now and avoid the mistakes that I made. ” Neil Patel’s Blog  [...]

Google has published a new video ‘How to grow your WordPress site with Site Kit?’ sharing useful advice on improving your WordPress website performance. The Google team says, “What metrics can you use to gauge the success of your WordPress website? What trusted tools can you use to make sure you’re getting an accurate picture of your website’s performance? In this Search Central Lightning Talk, Mariya Moeva, product manager at Google, will show you how to translate your real-life business goals into online metrics how to track your site’s traffic and make improvements, and... [...]

Blogging is a creative process. By publishing quality useful content on your blog, you can continue to create a large follower base. HubSpot contributor Lindsay Kolowich Cox has published an article featuring 23 blogging mistakes to avoid in 2023. She says, “Fear that you’re missing some of these elements? It’s okay! We’re here to help you and your blog become a success. Let’s delve into some common blogging mistakes and the solutions that will help your blog move up the ranks. Here are the most common blog post mistakes (and their solutions), according to HubSpot bloggers. 1. Create... [...]

Blogging is a creative process. You need to craft your blog posts in a way that helps you capture more leads. Search Engine Land contributor Julia McCoy has published an article featuring 10 steps to write a blog post that wins. She says, “To give yourself the best chance at writing incredible, results-getting blog posts, make sure you have these preparatory steps handled. Research your audience Is your audience already defined for your brand? Good on you – skip to the next step. You already have research and insight into what they want to read and what questions and problems they need... [...]