This is a reminder for the Website Magazine webinar scheduled on October 23. The WM team says, “In today’s digital age, attracting buyers and driving traffic to your site is only half of the battle. It is crucial for today’s modern marketers to educate and nurture each visitor into opportunities for sales. But how can marketers effectively achieve this, when there is no way to identify who the visitors are or how to contact them? Discover how marketers can make the most of every visitor by capturing their information and tracking their actions to build a profile. Learn how to craft killer... [...]

eMarketer team says, “The webinar will address these key questions: How are marketers addressing multiscreen usage patterns? How important is mobile in driving simultaneous media use? What is the impact of the proliferation of digital screens on traditional media? What are the demographics of simultaneous media use?”. Webinar Details Organizer:  eMarketer Key Speaker: Paul Verna Topic: The Multiscreen, Multitasking Consumer Day/Date: Thursday, November 6 Time: 1.00 pm ET – Time Zone Converter Register for webinar details. ‘The Multiscreen, Multitasking Consumer’ Webinar  [...]

It’s well-known that Black Friday (the day after Thanksgiving Day) is the biggest shopping day in the USA. Wise merchants prepare in advance you they are prepared to make sales on that day. If you have a site that sells physical goods, get ready for Black Friday (and Cyber Monday, three days later.) Barb Ling is offering free information that will help you prepare to get the most from your Black Friday promotions. (And, you could find out how to save on your own purchases, too.) In her Black Friday Informer, she shares many sources of information about Black Friday promotions all over the... [...]

The WM team says, “In today’s digital age, attracting buyers and driving traffic to your site is only half of the battle. It is crucial for today’s modern marketers to educate and nurture each visitor into opportunities for sales. But how can marketers effectively achieve this, when there is no way to identify who the visitors are or how to contact them? Discover how marketers can make the most of every visitor by capturing their information and tracking their actions to build a profile. Learn how to craft killer calls to action and explore the best practices for capturing information... [...]

The ‘Business 2 Community’ team says, “Do you write plain-as-vanilla boring copy? You know you do if…..your email list barely responds, or doesn’t buy. This webinar will teach you, and everyone in your company, how to write better emails. But most of all, how to convert your subscribers into paying customers. Key Takeaways By the end of this webinar, you’ll know some of the deepest-darkest secrets of good copy, like these: How to triple your email conversion rate Short copy vs. Long copy. Which one’s better? Where you should use bullet points….that entice people to buy. Why... [...]

Vancouver marketer Glen Hopkins has been in the online business for many years. In that time he has learned the importance of building a responsive list of people he can present information and offers to again and again. Because a responsive list is a lucrative list. With buyers on your list, you will earn a lot more than with a list only of people who signed up because they got something free for doing so. Now Hopkins is sharing his Lucrative List Building techniques with other marketers. He is convinced that building a list and sending emails to it is much more profitable that trying to sell... [...]

You may be surprised to hear that you really can create top-quality, high-converting sales/promo videos on your iPhone. Joey Xoto, who may fairly be called a video-guru, is sharing some of his best video tips about how to avoid low-quality, ugly videos when using your iPhone. He just released his new iPocket Video training that shows you how to maximize your video quality on an iPhone. (And nearly all of this also applies to Android phones. ) Xoto has ben experimenting with iPhone videos and has found ways to get the most out of its video capability. He has found that all it takes to potentially... [...]

This is a reminder for Business 2 Community’ webinar on future of search.  The ‘Business 2 Community’ team says, “Join SEMrush and Startup Marketing Conference on Thursday, Oct. 16 at 2:00 pm for the webinar, Your Future in Search. In this webinar, search marketing experts Michael Stricker and Jamie Smith will present the essential steps for startup success using organic and paid search engine marketing. Entrepreneurs require competitive market research, so learn how to plan for digital’s contribution. Michael has been an international consultant for brands such as Aeropostale,... [...]

Dean Olmstead has just released a short, quick course on building a website. It includes the critical steps: • How to register a domain name • How to set up a hosting account • How to upload your website to the Internet. These easy video lessons take you from knowing nothing to getting your site running in short order. And he includes four niche WordPress templates that will make it easy for you to start your website in style. Check it out and get your own tutoring from his videos here: course on building a website.  [...]

MarketingProfs team says, “Organizations are taking notice of the incredible amount of sentiment and opinion data that exists online, and capitalizing on it has become an industry in itself—known as social analytics. Using that data to engage customers and understand their preferences is known as social listening. It is the most prevalent form of social analytics today. But it’s time to go beyond just listening. Join us on October 15 to learn how advanced analytics can help you achieve a 360-degree customer view by transforming big data from millions of online sources into valuable... [...]