Over the last 10 years, the internet has changed dramatically. The growth of Social Media, for example, has changed forever, the way people communicate with each other. There are many other examples, too. In response to these gradual changes, marketers need to adjust their communication techniques to meet people where they are now. One example of the changes needed is in how SEO brings traffic to a site. In the past, the key was to determine your targeted keywords and then use them frequently in your site. Then if you added backlinks from other sites, no matter how high the quallity was of these... [...]

Experian is hosting a webinar with Bill Tancer on Thursday, March 27 at 1.00 pm ET. The topic of the webinar is “Create intelligent interactions. Every time”. Experian team says, “Last fall, 41 percent of smartphone owners reported that their phone is the primary way they access the Internet. This year will go down in history as the inflection point for mobile Internet access, but more importantly as the year that cross-channel optimization became a necessity versus a lofty goal. Mobile, while a dominant element, is just one part of a complex system of channels that consumers... [...]

Mark Thompson is announcing a new comprehensive course on getting traffic to your site, called Traffic Backdoor. It’s focused on instant traffic by using the power of eight of the biggest web tools online. • Facebook • YouTube • LinkedIn • Pinterest • Google • Forums • Email • Webinars Thompson has found that there are ways to use each of these tools that are often ignored (or not even known ) by most marketers. These “back doors” offer more traffic to your site for very little extra work. For each of these 8 tools, you are getting step-by-step training on how... [...]

This is a reminder for Experian’s audience engagement webinar on March 11.  Experian is hosting a webinar with John Fetto & Heather Dougherty on Tuesday, March 11 at 2.00 pm ET. The topic of the webinar is “Smarter audience engagement to drive more revenue”. Experian team says, “During this webinar, we will discuss how we help publishers, media owners and content providers to increase audience engagement, grow ad sales and build their audience. You’ll learn how to: Drive better ad sales by providing rich audience profiles that connect your audience to your advertisers’... [...]

This is a reminder for the Econsultancy’s local marketing webinar.  Econsultancy is hosting a webinar with Jeremiah Owyang on Tuesday, March 11 at 1.00 pm EDT. The topic of the webinar is “Local Ain’t Just a Listing: How Local Marketing Done Right Can Improve Your Brand’s Retail Awareness”. Econsultancy team says, “Local Search Optimization has become increasingly influential in broadening your digital footprint. In order for retail stores to drive more foot traffic into their brick and mortar locations, and more traffic to their websites, local search is crucial... [...]

Econsultancy is hosting a webinar with Jeremiah Owyang on Tuesday, March 11 at 1.00 pm EDT. The topic of the webinar is “Local Ain’t Just a Listing: How Local Marketing Done Right Can Improve Your Brand’s Retail Awareness”. Econsultancy team says, “Local Search Optimization has become increasingly influential in broadening your digital footprint. In order for retail stores to drive more foot traffic into their brick and mortar locations, and more traffic to their websites, local search is crucial for (a) gaining visibility online, (b) competing for valuable real estate... [...]

Business 2 Community is hosting a webinar with Jeremiah Owyang on Wednesday, March 5 at 2.00 pm ET. The topic of the webinar is “Position Yourself for the Collaborative Economy”. The ‘Business 2 Community’ team says, “Register for Joining the New Collaborative Economy and learn: What changes the emerging societal shift toward the Sharing Economy will bring How the Maker Movement is empowering communities to build their own products What technologies—including NetBase—are enabling the crowd to become a company unto itself“. Webinar Details Organizer:  Business... [...]

Experian is hosting a webinar with John Fetto & Heather Dougherty on Tuesday, March 11 at 2.00 pm ET. The topic of the webinar is “Smarter audience engagement to drive more revenue”. Experian team says, “During this webinar, we will discuss how we help publishers, media owners and content providers to increase audience engagement, grow ad sales and build their audience. You’ll learn how to: Drive better ad sales by providing rich audience profiles that connect your audience to your advertisers’ brands across all platforms. Profile your audience to identify those distinctive... [...]

Business 2 Community is hosting a webinar with DJ Waldow on Thursday, April 3 at 2.00 pm ET. The topic of the webinar is “On Being Human: The Importance of Writing More Engaging Emails”. The ‘Business 2 Community’ team says, “We are all human* and yet hundreds of thousands of emails are sent every single day that sound like they were written by robots for robots. Emails sent from “noreply@” that start with “Dear Valued Customer,” include corporate-speak copy and are signed by “Customer Care” flood our inboxes. It’s 2014. It’s time to write HUMAN emails.... [...]

Apps for mobile phones are big business. Apple’s iStore and Google’s Android store sell thousands of apps every day. You may have thought that you have to be a computer whiz to sell apps and earn a good living. But that’s no longer true. Now, you can discover how to get apps built even if you don’t know a script from a DLL and then flip them to marketers who want to sell them to phone users. It’s all explained in Appsmoment Flipping Video Course.. This training is centered around 9 videos detailing the whole process of building and selling apps, from start to finish.... [...]