This is a reminder for Experian’s audience engagement webinar on March 27.  Experian is hosting a webinar with Bill Tancer on Thursday, March 27 at 1.00 pm ET. The topic of the webinar is “Create intelligent interactions. Every time”. Experian team says, “Last fall, 41 percent of smartphone owners reported that their phone is the primary way they access the Internet. This year will go down in history as the inflection point for mobile Internet access, but more importantly as the year that cross-channel optimization became a necessity versus a lofty goal. Mobile, while... [...]

HubSpot is hosting a webinar with Simon Penson and Cheri Percy  on Thursday, March 27 at 2.00 pm ET. The topic of the webinar is “Google Has Dumped You. But Social is Ready to be Loved”. HubSpot team says, “According to Forrester Research, 50% of people age 18-23 used social as their primary discovery engine last year. Google is constantly tweaking its search algorithm, making it extremely difficult for businesses to keep up. More than ever, social can help businesses achieve their goals. In this live webinar, executives from UK marketing agencies, Distilled and Zazzle Media,... [...]

This is a reminder for the Business 2 Community’s email marketing webinar.  Return Path is hosting a webinar with Melinda Plemel and Tom Sather on Wednesday, March 26 at 1.00 pm EDT. The topic of the webinar is “The Email Marketer’s Guide to Yahoo!”. Return Path team says, “The next webinar our Marketer’s Field Guide series takes a look at Yahoo! Mail and what marketers need to know to get their emails delivered to the inbox. We’ll answer the following questions, plus many more: Why are my emails going to the spam folder? Why are my emails getting deferred... [...]

This is a reminder for the Business 2 Community’s email marketing webinar.  Return Path is hosting a webinar with Melinda Plemel and Tom Sather on Wednesday, March 26 at 1.00 pm EDT. The topic of the webinar is “The Email Marketer’s Guide to Yahoo!”. Return Path team says, “The next webinar our Marketer’s Field Guide series takes a look at Yahoo! Mail and what marketers need to know to get their emails delivered to the inbox. We’ll answer the following questions, plus many more: Why are my emails going to the spam folder? Why are my emails getting deferred... [...]

Experian’s ‘Path to Purchase‘ webinar replay is available.  Experian team says, “Today’s hyperconnected consumers are now exhibiting more control over the way they interact with every brand. The traditional, linear path to purchase has evolved into a complex labyrinth of customer choice, preference and convenience. As a result, marketers must stop thinking about individual channels and think about how their customers interact with their brand – shifting the marketing dialog to be more focused on the customer experience, rather than channel execution. View this... [...]

Website Magazine is hosting a webinar on Tuesday, April 8 at 2.00 pm ET. The topic of the webinar is “5 Pitfalls Commonly Seen in Google Analytics Implementations”. The WM team says, “Website Analytics data has changed the game for marketers, designers, and CMO’s alike. But there is a downside – a shoddy analytics implementation could be misguiding your decisions and costing your company money. In a recent audit of 150 Google Analytics accounts, more than half of all accounts had been improperly implemented. And to make matters worse, poor implementation caused bad decision... [...]

This is a reminder for Experian’s audience engagement webinar on March 27.  Experian is hosting a webinar with Bill Tancer on Thursday, March 27 at 1.00 pm ET. The topic of the webinar is “Create intelligent interactions. Every time”. Experian team says, “Last fall, 41 percent of smartphone owners reported that their phone is the primary way they access the Internet. This year will go down in history as the inflection point for mobile Internet access, but more importantly as the year that cross-channel optimization became a necessity versus a lofty goal. Mobile, while... [...]

Return Path is hosting a webinar with Melinda Plemel and Tom Sather on Wednesday, March 26 at 1.00 pm EDT. The topic of the webinar is “The Email Marketer’s Guide to Yahoo!”. Return Path team says, “The next webinar our Marketer’s Field Guide series takes a look at Yahoo! Mail and what marketers need to know to get their emails delivered to the inbox. We’ll answer the following questions, plus many more: Why are my emails going to the spam folder? Why are my emails getting deferred for so long? How do I sign up for the Yahoo! feedback loop? Is Yahoo! still notifying... [...]

This is a reminder for the Business 2 Community’s email marketing webinar.  Business 2 Community is hosting a webinar with DJ Waldow on Thursday, April 3 at 2.00 pm ET. The topic of the webinar is “On Being Human: The Importance of Writing More Engaging Emails”. The ‘Business 2 Community’ team says, “We are all human* and yet hundreds of thousands of emails are sent every single day that sound like they were written by robots for robots. Emails sent from “noreply@” that start with “Dear Valued Customer,” include corporate-speak copy and are signed by “Customer... [...]

This is a reminder for the Business 2 Community’s PR and content marketing webinar.  Business 2 Community is hosting a webinar with Vanessa Camones on Wednesday, March 19 at 2.00 pm ET. The topic of the webinar is “The Future Of PR: Driving Growth With Relevant Content”. The ‘Business 2 Community’ team says, “The tech boom is transforming every business it touches, but it doesn’t seem to be helping a core part of the industry: Public relations for tech companies. Join the leading PR hackers and Startup Marketing Conference speakers in a candid conversation about... [...]