In the world of content creation and customer experience, AI’s ability to alleviate tedious tasks has been hyped. However, for a successful digital asset management strategy, librarians still know best how to generate and manage complex information libraries using metadata. Digital Marketing Depot is hosting a webinar ‘Metadata, SEO, and ChatGPT: What’s DAM Got To Do With It?’ on Tuesday, June 6, 2023. The DMI team says, “In this webinar, Melissa Torres, Assistant Director of Digital Publishing for Phillips 66, and Jake Athey, VP of Sales & Marketing for Acquia,... [...]

Content Marketing Institute is hosting a webinar ‘3 Trends Enterprise Marketers Need to Know’ on Wednesday, May 24, 2023, at 2.00 pm EDT. The CMI team says, “Join us on May 24th as we explore the state of enterprise content marketing. We’ll discuss the latest findings from CMI’s research, which uncovers key trends every enterprise content marketer needs to know to stay ahead of the competition. During this webinar, our experts Robert Rose, Mark Bornstein, and Stephanie Stahl will share their insights and practical advice to help you grow your enterprise content marketing practice,... [...]

This is a reminder for the Content Marketing Institute webinar to be held on May 17, 2023. Content Marketing Institute is hosting a webinar ‘Do You Know Where Your Brand Assets Are Hiding?’ on Wednesday, May 17, 2023, at 2.00 pm EDT. The CMI team says, “Join us on May 17th for a webinar that will take you on a game of “Where’s Willow,” where we’ll introduce you to a brand asset, talent and spokesmodel, Willow. We’ll demonstrate how automated content tracking and rights management can help you manage assets post-distribution and solve the mystery of where your brand assets... [...]

Marketers are constantly spinning their wheels to develop strategies to acquire, engage, and retain customers. MarTech is hosting a webinar ‘How to Leverage First-Party Data for a Winning CRM Strategy’ on Thursday, June 1, 2023. The MarTech team says, “Pairing a first-party data strategy with a one-to-one marketing strategy will help your teams remain aligned to ensure messages are both targeted and personalized. This needs to happen from the very first interaction at the point of ingestion. To get to the level of personalization consumers have come to expect, comprehensive customer... [...]

This is a reminder for the DMI webinar to be held on May 16, 2023.  Digital Marketing Depot is hosting a webinar ‘Maximize ROI and Lead Gen With This Virtual Events Marketing Formula’ on Tuesday, May 16, 2023, at 1.00 pm EDT. The SEL team says, “Join Kaltura’s EVP of Marketing, Lisa Bennett, and VP of Growth, Roi Kaufman, as they share Kaltura’s own success with Virtually Live, and give you the perfect cut and paste formula for turning your events into lead-generating machines. In this webinar, we will look at: How to crush your registration targets How to leverage growth... [...]

This is a reminder for the CMI webinar to be held on May 10, 2023.  Content Marketing Institute is hosting a webinar ‘From Supply Pain to Supply Chain: How Adobe Transformed the Content Creation Process’ on Wednesday, May 10, 2023, at 2.00 pm EDT. The CMI team says, “It’s no secret that the demand for content continues to rise. In fact, the Adobe 2023 Digital Trends report found that 89% of senior executives indicate the demand for content has significantly increased. But as content demands increase, the complexities of delivering it do as well. People, processes, and technology... [...]

Businesses publish countless images and video assets across a variety of platforms, from your own website to social media to partner sites. Content Marketing Institute is hosting a webinar ‘Do You Know Where Your Brand Assets Are Hiding?’ on Wednesday, May 17, 2023, at 2.00 pm EDT. The CMI team says, “Join us on May 17th for a webinar that will take you on a game of “Where’s Willow,” where we’ll introduce you to a brand asset, talent and spokesmodel, Willow. We’ll demonstrate how automated content tracking and rights management can help you manage assets post-distribution... [...]

The art of attracting and selling to customers is undergoing rapid and unprecedented transformation. To stay relevant and competitive, brands must keep up with technological advances and ever-evolving consumer behavior. Digital Marketing Depot is hosting a webinar ‘The Changing Face of Marketing: Connecting with Gen X, Millennials, and Gen Z’ on Thursday, May 18, 2023, at 1.00 pm EDT. The SEL team says, “Join Melissa Tatoris, Vice President of Retail Strategy and David Schey, Senior Vice President of Data Cloud Solutions at Zeta Global, as they reveal extensive research and insights... [...]

This is a reminder for the CMI webinar to be held on May 3, 2023.  Content Marketing Institute is hosting a webinar ‘5 Digital Engagement Trends for 2023’ on Wednesday, May 3, 2023, at 2.00 pm EDT. The CMI team says, “Join us for “5 Digital Engagement Trends for 2023”, where we’ll share emerging trends in digital experiences, new insights about audience behavior and give you our top tips for how to successfully drive digital engagement throughout the year. You will learn: New types of digital experiences to try How to deliver fresh content formats across the funnel The... [...]

Content creation is a challenging process. You need to instill newness in everything you create for capturing the attention of your target audience. Content Marketing Institute is hosting a webinar ‘From Supply Pain to Supply Chain: How Adobe Transformed the Content Creation Process’ on Wednesday, May 10, 2023, at 2.00 pm EDT. The CMI team says, “It’s no secret that the demand for content continues to rise. In fact, the Adobe 2023 Digital Trends report found that 89% of senior executives indicate the demand for content has significantly increased. But as content demands increase,... [...]