Quality content can help you attract more customers and close more sales. What you also need apart from content is – consistency. Digital Marketing Institute has published ‘The Beginner’s Guide to Evergreen Content’. The DMI team says, “Here are some specific tips for writing evergreen content: Choose the right keywords. We briefly mentioned already that longtail keywords may be best. Even the most lasting evergreen piece isn’t worth much if people aren’t searching for that topic, so do your keyword research. Optimize for SEO. Once you have your keywords (one per... [...]
Archive for the 'Content Creation Tips' Category
Content is the king but it still needs novelty to grab the attention of your target audience. In his new videoo’7 Essential Skills Digital Content Writers Need’, Neil Patel shares his insights on the kind of skills that can help you become a better content creator. He says, “What you need to do as a writer is, you need to have concise statements. So if you’re a writer, you’re writing to either draw more attention in and eventually convert those eyeballs and that attention into leads, customers, right? Google analytics tells you what content they like, what they don’t,... [...]
A well-planned content creation strategy can accelerate the growth of your business. Quality content helps you create a lasting impression on the minds of your prospects and turn them into customers. Content Marketing Institute contributor Kim Moutsos has shared six useful content calendar strategies. She says, “This post is not for those who choose to hold out for a flash of creative inspiration. It’s for anyone ready to do the dirty work of finding hidden content opportunities to shape and polish into something brilliant. 1. Frack this (aka repurpose it) I know of a content team that... [...]
Your SEO performance depends on the kind of content you publish. Quality content boosts the possibility of getting more web traffic. Bruce Clay has shared five steps to create winning SEO content that gets more visibility in the search results. The Bruce Clay team says, 5 Steps to Create Winning SEO Content That Gets More Visibility in the Search Results Bruce Clay [...]
Quality content gives you an edge to your business. It helps you extend your reach and explore newer opportunities too. Content Marketing Institute contributor Jodi Harris has published an article highlighting some useful secrets for creating quality content. She says, “Answer these three questions to establish and activate your organization’s content creation capabilities: Who will create/contribute to the content? How will your creative efforts align with strategic business and marketing goals? How will we craft compelling stories that our audience will love? 1. Establish your content... [...]
Today’s buyers want flexibility and personalization. By producing the content that addresses these two, you can grow your online sales. Content Marketing Institute is hosting a webinar ‘Stand-Out Sales Content In 60 Minutes’ on Wednesday, May 12, 2021, at 2.00 pm ET. The CMI team says, “Sales enablement content, both external and internal, has to go from collecting dust or just good enough to evergreen, engaging, and effective. How are sales enablement leaders today approaching this challenge and creating stand out sales content at scale? Djamel Toubrinet, Head of Sales... [...]
Today’s buyers want flexibility and personalization. By producing the content that addresses these two, you can grow your online sales. Content Marketing Institute is hosting a webinar ‘Stand-Out Sales Content In 60 Minutes’ on Wednesday, May 12, 2021, at 2.00 pm ET. The CMI team says, “Sales enablement content, both external and internal, has to go from collecting dust or just good enough to evergreen, engaging, and effective. How are sales enablement leaders today approaching this challenge and creating stand out sales content at scale? Djamel Toubrinet, Head of Sales... [...]
MarketingProfs has published a new podcast episode ‘How to Create Better Content by Conducting Better Interviews’ featuring Jay Acunzo. Kerry O’Shea Gorgone says, “In this episode of “Marketing Smarts,” Jay turns the tables on me and analyzes 3 clips from my interview with actor and author Alan Alda (of M*A*S*H fame). We cover research and preparation, rolling with audio issues, and timing your questions just right. (Sometimes you need to warm guests up before you dive too deep!) We also cover how (and why) to avoid getting starstruck by celebrity guests, and... [...]
Neil Patel has published a new video ‘How to Come Up With Content Ideas That Drive Traffic’ to help you get more website traffic with quality content. He says, “There’s so many topics that you can be blogging on, but how can you pick blog post topics that consistently generate more traffic? Today, I’m going to break down how to come up with blog topic ideas that consistently generate traffic”. Neil Patel’s Blog [...]
The quality of your content is the key that helps you to grow your website. It enables you to improve your SEO rankings and get more customers. Yoast contributor Marieke van de Rakt has shared seven tips to help you improve your website’s content fitness for better SEO results. She says, “The way you structure your website, the way you link from pages to other pages is really important. It’s like a guide that helps Google figure out what the most important content on your website is and how pages are related to each other. 1. Improve the internal linking of your cornerstone articles Make... [...]