Landing pages are important because they help increase conversion rates and lower cost-per-acquisition. They are focused on a single goal, which matches the intent of the ad or email visitors clicked on to reach the page. Search Engine Journal contributor Annabelle Nyst has published an article featuring 30 best landing page examples of 2023. She says, “In this article, we’ll touch on what landing pages are and how to optimize them before looking at 30 examples of well-crafted landing pages from various brands. 30 Examples Of Great Landing Pages In 2023 1. Netflix Let’s start with a... [...]
Archive for the 'Landing page Tips' Category
When the Groove Marketing System was released in 2019, we became an early adopter. Earlier this year, when Groove.ai was pre-announced to Groove members, we saw potential for our work so we got on the waiting list right away. Mike Filsaime and his team told us that it would become become available in September, but they were looking for backers who would help them complete development, And they offered us a discount price as a reward. Well, its official launch is September 1, but they are still offering a special pre-launch price during August. That promise of a discount was why we invested so... [...]
This is a reminder for the SEJ webinar to be held on June 22, 2023. Search Engine Land is hosting a webinar ‘7 Ways to Make Your Landing Pages Work Harder For You!’ on Thursday, June 22, 2023. The SEL team says, “Join conversion rate optimization experts Andy McKenna (Sr. Director, CRO, iQuanti) and Kim Ray (Group Product Manager at FullStory) in this webinar as they uncover everything you need to know about how to create landing pages that increase ROI. You will learn: Best practice approaches to landing page design How to use research to guide your design decisions Strategies... [...]
A landing page aims to capture information from contacts in exchange for something of value, such as a retail offer code or business-to-business (B2B) insights in the form of a white paper. HubSpot contributor Karla Hesterberg has published an article featuring 21 landing page design examples to inspire your own in 2023. She says, “How do you convince visitors your website is worth their time? There are so many elements that a top-notch landing page design needs, and making those elements the “best” they can be often depends on what your landing page goals are. Sign-Up Landing... [...]
Building a landing page is easy. But creating one that engages your audience and drives conversion is a challenge. To achieve higher conversion rates, it’s essential to elevate your page beyond aesthetics. Search Engine Land is hosting a webinar ‘7 Ways to Make Your Landing Pages Work Harder For You!’ on Thursday, June 22, 2023. The SEL team says, “Join conversion rate optimization experts Andy McKenna (Sr. Director, CRO, iQuanti) and Kim Ray (Group Product Manager at FullStory) in this webinar as they uncover everything you need to know about how to create landing pages that... [...]
Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Landing Pages That Convert: A Framework for Success’ featuring Wes McDowell. The SME team says, “Want to boost conversions on your website? Looking for a process to make a landing page that converts? Discover how to create sales pages that convert.” Social Media Examiner [...]
Here is the latest episode of the SERP’s Up podcast episode ‘Moving your landing pages beyond PPC’. The SERP’s Up team says, “Should PPC landing pages be indexed for organic search? Should organic search have separate landing pages from PPC? Hosts Crystal Carter and Mordy Oberstein explore how to create landing pages that work for Google Search. With landing pages being a powerful tool for PPC Anu Adebola, founder of PPC Live UK and is the Paid Search AD at Marin Software, shares her thoughts on landing pages for paid search. It’s all things SEO and landing pages with this... [...]
As we mentioned yesterday, PowrSuite 2.0 just went live and it’s worth investigating. It solves many problems for an online marketer and, by replacing many other tools you would otherwise need, can save you a good deal. Click here to check it out and get access to the early-bird discount: PowrSuite 2.0. If you are the type of person who wants to look before you leap, here are some facts that you will be interested in. They’re in the form of questions and answers. What exactly is PowrSuite 2.0? PowrSuite 2.0`is a complete marketing solution that consists of thirteen integrated apps (i.e.,... [...]
Marketing Experiments’ Flint McGlaughlin has published a new video ‘Landing Page Conversion: 4 powerful ways to develop a cohesive, effective strategy’ featuring useful strategies to create result-oriented landing pages. He covers: Leverage the Blueprint (https://meclabs.com/course/blueprint/) as a guide (but not a template) to create or re-design your pages. Apply to join our new research cohort where we will help you test and build an AI-Calibrated MECLABS Superfunnel. Turn this into a certification program for your team. Apply for a MECLABS intensive and get our experts... [...]
Search engine optimization is the key to growing your online assets. Properly optimized PPC landing pages can exceptional results. Watch Neil Patel’s latest video ‘How to Optimize Your PPC Landing Pages for SEO’ to learn more. He says, “How to optimize your PPC landing pages for SEO. Do you think SEO is its own thing and offers independently from other marketing channels? Think again. Working with different stakeholders in different divisions and aligning your marketing efforts together is the only way to unlock massive amounts of traffic, which means you need to start... [...]