Have your backlinks lost some of their “link juice”? Most people have found that all the links they worked so hard to build no longer impress Google, Yahoo and Bing as they once did. On-site SEO can improve your search engine ranking after Panda and Penguin. Having a coherent site is now critical, a site that: • Is optimized to tell the search engines what keywords you site relates to • Cloaks any affiliate URLs you use so they point to your own site • Has an XML site map, a video site map and an HTML site map, so the search engins can easily find their way around ... [...]
Archive for the 'Search Engine Marketing' Category
This is our second chance to tell you about Third Door Media’s webinar on Tuesday, September 17 at 1.00 pm EDT. The topic of the webinar is “Link Building 101: How to get started”. The TDM team says, “Smarter- modern SEO has found that Link building is among the top tasks required for search ranking and traffic sources. Building quality, sustainable and relevant links is the goal of successful link building practice. The “how to” is the question in today’s modern world of SEO. Join us for this webcast and learn how to: Create a solid strategy for your link building... [...]
MarketingSherpa’s “Search Marketing: Insights on keyword research and customer personas” webinar replay is available. MarketingSherpa team says, “In this MarketingSherpa webinar, Jacob Baldwin, Search Engine Marketing Manager, and Christina Brownlee, Director of Marketing Communications, both of One Call Now, joined Daniel Burstein, Director of Editorial Content, MECLABS, for a discussion on how they used customer personas and keyword research to increase conversions by 81%. Keyword research was also essential to the transformation of One Call Now’s websites. Baldwin... [...]
This is our last chance to tell you about Experian’s webinar on Thursday, August 29 at 2.00 pm EDT. The topic of the webinar is “Targeting online consumers using offline attributes: Understanding the Hispanic consumer”. Experian team says, “Hispanics are an important segment of the US population and understanding their online behavior is critical to any marketer. This webinar will illustrate how, using a unique approach for identifying Hispanic internet users using offline data, we can help marketers, media and agencies understand more about this growing consumer segment. During... [...]
eMarketer is hosting a webinar on Thursday, September 12 at 1.00 pm ET. The topic of the webinar is “Online Holiday Shopping Preview—What’s In Store?”. eMarketer team says, “Online holiday sales will continue its strong growth and impact on overall retail commerce in 2013. Join eMarketer as we share our 2013 holiday ecommerce forecast and discuss the trends that will emerge during the last quarter of the year. The webinar will address these key questions: • What factors could help or hinder ecommerce growth this year? • Why will mobile’s influence on commerce... [...]
This is our last chance to tell you about Experian’s webinar on Tuesday, August 27 at 1.00 pm ET. The topic of the webinar is “Driving smarter acquisition with Yahoo!”. Experian team says, “During this webinar Felix Escobedo, Director – Account Management, Yahoo! and Aly Baker, Director – Client Development, Experian Marketing Services will show how Yahoo! applies these insights to develop customized strategies for advertiser partners, identifying the best opportunities for reaching their target audience. During the webinar we will discuss: – Using web... [...]
James Francis is hosting a webinar on Monday, August 26 at 2.00 pm EST. The topic of the webinar is “How To Create A Profitable Sales Funnel”. Francis says, “On this rare LIVE event I’ll show you… The TRUTH: How Is Money Made Online? How To Structure Your Sales Funnel For Maximum Leads & Sales The Little-Known Secret To Creating Squeeze Pages That Convert Prospects Into Subscribers, And Subscribers Into Sales The One Simple Rule To Follow Which Almost Guarantees Your Main Offer Will Make Sales Left, Right And Center How To Multiply Your Income With A Simple... [...]
Even if you don’t know what SEO is, Phillip Snipes has training to show you how you can become your own SEO master. With a little guidance, he says you can do it and do it well. Snipes has just released Silent Sniper SEO to show you how it’s done. With help from Snipes, you will find out: • How to Set up your own Domain and Hosting for SEO • How to create your own URL redirection service • How to create your own website instantly • The fastest way to install WordPress • How to create a blog post for SEO • How to Increase search engine ranking with Press... [...]
Third Door Media is hosting a webinar on Thursday, September 19 at 1.00 pm EDT. The topic of the webinar is “Deliver Smarter Cross-Channel Online Marketing Opportunities with Attribution Modeling”. The TDM team says, “Do you really know what marketing channels are driving conversions? Join the experts at Covario as they share real case studies that demonstrate the importance of using attribution to better understand the path to conversion, to reveal and maximize cross-channel online marketing opportunities. Learn how to develop a smarter strategy that includes going beyond last... [...]
MarketingSherpa’s “Lead Generation: How Adobe generated a 500% lift in conversion by changing its webinar strategy” webinar replay is available. MarketingSherpa team says, “In this MarketingSherpa webinar replay, learn how Shelby Britton, Senior Product Marketing Manager, Adobe, and her team revamped the entire webinar strategy to achieve a 500% lift in conversion. Britton sat down with Daniel Burstein, Director of Editorial Content, MECLABS, to discuss how starting in 2010, the team took a closer look at the structure of the webinar program at Adobe and changed the overall... [...]