This is our last chance to tell you about Third Door Media’s  webinar on Tuesday, December 10 at 1.00 pm EST. The topic of the webinar is “SEO for Hispanic Markets: Optimize for Opportunity in 2014”. The Third Door Media team says, “Link building works! It fuels your SEO and gives rankings. But what are you going to do to get your links? In this webcast, Page One Power CEO and VP of Business Development, Jon Ball will hand over 25 of his favorite (and most effective) link building strategies. This is a no-holds barred, fast-moving webcast that gives you the tools you need... [...]

The latest article on ‘Business 2 Community’ is titled “How to Optimize Your Blog Posts for SEO: an Easy-Peasy Guide”. Jasmine Henry says, “Great SEO isn’t really a standalone practice anymore. In fact, it’s really difficult to seperate search engine optimization from social media and content marketing, because these three factors form the pillar of a modern inbound marketing strategy. Keyword research and optimization can improve the performance of your SEO blog posts in search, while social media shares send a clear message to Google that your content is quality. You... [...]

The latest ‘Econsultancy’ blog post is titled “What are ‘nofollow’ tags and when should they be used in SEO?”. David Moth says, “‘Nofollow’ tags are an HTML attribute that tells search engines not to pay any attention to links that appear on a webpage. It was created in 2005 by the major search engines as a way of combatting link spam and dodgy SEO practices, though its impact in helping to win that fight is debatable. Recently I’ve had a few conversations around the use of nofollow tags so thought it would be helpful to give an overview of why they’re... [...]

Simon Crabb has been researching what it takes to get information indexed by Google. That’s important because if Google doesn’t index it, the number of readers drops dramatically. As a systematic experiment, he chose a phrase (“slick and rigorous”) that had not been targeted on any site previously, and went to work trying to target it. He tried many techniques to get his webpage indexed, most of which failed. He documents his process and how he succeeded in his Slick and Rigorous Case Study. He found that conventional wisdom is mistaken about what it takes. And he found... [...]

The latest article on ‘Business 2 Community’ is titled “20 of the Most Important SEO Blogs Online”. Pat Owings says, “Nowadays every person with a computer, an Internet connection, and an opinion has a blog, declaring themselves an authority on whatever topic or segment of an industry strikes them. What authority on that subject do they really have? Some actually do, but most do not. For the ones that have genuine authority and knowledge, which ones are the best to read? When it comes to SEO blogs, here are 20 of the most important search engine optimization (SEO) blogs available... [...]

This is our last chance to tell you about Experian’s webinar with David Kepets on Thursday, December 5 at 2.00 pm ET. The topic of the webinar is “Smarter email creative: Strategies for the new email marketer”. Experian team says, “With 50% of email opens occurring on mobile devices, today’s consumers interact and engage with email in more ways than ever before. It is imperative that email marketers now take a more data-driven, customer-centric approach to email creative to ensure messages are optimized for the multi-channel consumer. In this webinar, you’ll learn... [...]

Experian is hosting a webinar with Heather Dougherty on Thursday, December 5 at 2.00 pm ET. The topic of the webinar is “Holiday Marketing Update – live analysis from peak week”. Experian team says, “The weekend between Black Friday and Cyber Monday is likely to have more sales than ever before. We’re crunching the numbers day by day to see what consumers are searching for and which retailers are winning in capturing the shopping audience. Register now to be the first to get key holiday indicators for what is happening now. This webinar will discuss: Top Websites: which... [...]

The latest article on ‘Business 2 Community’ is titled “The 10 Most Cringe-Worthy SEO Myths Ever Told”. Pat Owings says, “Dragons, princesses, demi-gods, and epic battles are all fine and good if you’ve willingly tuned into HBO’s Game of Thrones for an hour of entertainment. They’re not so amazing if you’re a professional who’s continually trying to defend your craft to dubious onlookers. You probably know what you’re talking about. Your wife, your friends and even your boss may think that SEO is less like on and off-page optimization, and more like black magic... [...]

This is our last chance to tell you about Business 2 Community’s webinar on Wednesday, December 4 at 2.00 pm ET. The topic of the webinar is “Preparing for the Mobile Majority: How to Win When Mobile Matters Most”. The ‘Business 2 Community’ team says, “In this webinar, you’ll learn: Leading-edge ways to engage your entire mobile app audience with messaging, for opt-ins and opt-outs Personalization tools that make your app stickier by delivering more relevant content Opportunities and abuses of geolocation, and how to mine rich data for contextual messaging Best... [...]

The latest ‘SEO Book’ blog post is titled “Value Based SEO Strategy”. Peterd say, “One approach to search marketing is to treat the search traffic as a side-effect of a digital marketing strategy. I’m sure Google would love SEOs to think this way, although possibly not when it comes to PPC! Even if you’re taking a more direct, rankings-driven approach, the engagement and relevancy scores that come from delivering what the customer values should serve you well, too. In this article, we’ll look at a content strategy based on value based marketing. Many of these concepts may be familiar,... [...]