At noon EST, a new tool for improving your position in the search engine results pages (SERPs) wil be released. It’s called Syndication Rockstar. Syndication is a familiar tool in the publishing world. Pundits syndicate their articles. Cartoonists syndicate their cartoons. An article is sent to many outlets where it is published, essentially unchanged, many times. This has value for the creator (they influence many more people this way) and for the publisher (they get high quality content without having to pay a full-time salary. Web creators now have a process that lets them syndicate their... [...]

In less than a day, over 1100 marketers invested in Slap Them Back, a guide to dealing with the latest search engine algorithm changes. This training shows a strategy for improving your rating in Google, regardless of the type of marketing you do, whether local, or CPA, or affiliate products, etc. SEO isn’t dead; it’s just different. Slap Them Back shows you the new (and better) way to do SEO, so that in the new search engine climate, your site will rise toward the top. The nice thing about this SEO technique is that it’s usually less expensive than the old-hat link buying process. Slap... [...]

‘Business 2 Community’ is hosting a webinar on Monday, March 4 at 2.00 pm ET. The topic of the webinar is “Enterprise Social Media Success – Leadership by Example”. The ‘Business 2 Community’ team says, “SAP CIO, Oliver Bussmann, recognized as the #1 Social CIO and a thought leader and influencer in the Enterprise IT industry will discuss his top tips for successfully leveraging social media to drive awareness and engagement. These tips are essential guidelines, ranging from managing and creating content to building your personal brand, which will help you to establish... [...]

‘Business 2 Community’ is hosting a webinar on Wednesday, February 6 at 2.00 pm ET. The topic of the webinar is “LinkedIn: Beyond the Profile and Into the Future of Digital Marketing”. The ‘Business 2 Community’ team says, “Not long ago, social media was considered a passing fad, useful only to teenagers with too much time on their hands. Fast forward to 2013: LinkedIn just passed the 200 million member mark to become the undisputed professional networking platform. It’s time to get with the program! If you have a profile but are stuck on what to do next…whether... [...]

IBM is hosting a webinar on Thursday, January 24 at 1.00 pm EST. The topic of the webinar is “How To Enroll New High-Paying Clients Without Doing Any Selling”. IBM team says, “Join guest speaker Forrester Research, Inc. analyst David Cooperstein, along with IBM marketing expert, David Panek, as they discuss how you can engage with customers as individuals, create value at each touch, and build an authentic brand and culture”. Webinar Details Organizer: IBM Speakers: David Cooperstein, VP, Practice Leader, Forrester Research, Inc. & David Panek , Senior Product... [...]

Wordtracker team is hosting a webinar on Tuesday, February 12 at 12.00 noon EST. Wordtracker team says, “You’ll learn how to: 1) Start your keyword research. 2) Search and save your keywords (the quick tool). 3) Evaluate the competition and choose your keywords. 4) Filter and save your search results. 5) Use the main Keyword Research tool to set up your campaigns. 6) Use Keyword Mapping to plan your campaigns. 7) Add keyword niches to exploit the long tail. 8) Explore the Related Keywords search. 9) Export your keywords, so you can use them elsewhere. 10) Use the Keywords tools new Site... [...]

HubSpot is hosting a webinar on Wednesday, January 23 at 1.00 pm EST. The topic of the webinar is “The Science of Twitter”. HubSpot team says, “Twitter marketing success shouldn’t be about luck. There’s a science to understanding how users behave, what kinds of content they want to engage with and what produces real, dollars-and-cents results. As an attendee, you’ll get the chance to participate in my latest research. We’ll be tweeting throughout the webinar in order to collect data on clicks, retweets, and more — with a new tool that collects marketing... [...]

IBM is hosting a webinar on Thursday, January 24 at 1.00 pm EST. The topic of the webinar is “How To Enroll New High-Paying Clients Without Doing Any Selling”. IBM team says, “Join guest speaker Forrester Research, Inc. analyst David Cooperstein, along with IBM marketing expert, David Panek, as they discuss how you can engage with customers as individuals, create value at each touch, and build an authentic brand and culture”. Webinar Details Organizer: IBM Speakers: David Cooperstein, VP, Practice Leader, Forrester Research, Inc. & David Panek , Senior Product... [...]

‘Business 2 Community’ is hosting a webinar on Wednesday, January 23 at 2.00 pm ET. The topic of the webinar is “How to Prepare Your Brand for Today’s SoLoMo Marketing Environment”. The ‘Business 2 Community’ team says, “Increasingly, sophisticated consumers are using mobile devices to access your company’s social media and web/e-commerce site. They’re roaming the streets clutching their smartphones and tablets looking for things to do or to buy. To compete, businesses need an integrated approach to SoLoMo; they need to get social, think local, and spend on mobile.... [...]

HubSpot has released a free ebook titled “A Step-by-Step Guide to LinkedIn Company Pages”. The HubSpot team says, “On September 6th, 2012, LinkedIn announced huge changes to Company Page design and user experience, which completely changes the way we view the platform as a marketing tool. “For companies, this means a more powerful way to build relationships with your target audience on LinkedIn,” said Mike Grishaver from LinkedIn’s Product Management team. This all sounds great, doesn’t it? The question is: are you prepared to optimize your own Company... [...]