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Wednesday, January 15, 2025

Archive for the 'Paid Search Marketing' Category

9 Major Google Updates From 2023 & 2024 SEO Predictions, March 13 [Webinar]

In 2023, Google delivered several impactful algorithm updates that have changed the SEO landscape. Search Engine Journal is hosting a webinar ‘9 Major Google Updates From 2023 & 2024 SEO Predictions’ on Wednesday, March 21, 2023, at 2.00 pm ET. The SEJ team says, “Join us for an in-depth, actionable recap of the need-to-know Google updates from 2023, along with key predictions for 2024. You’ll walk away with a crystal clear understanding of Google’s focus and where it’s headed, plus actionable tips to drive more qualified organic traffic in 2024. You’ll... [...]

2024 Google SERP Features: New Strategies To Gain Visibility, March 20 [Webinar]

With all of the updates to Google’s SERP features, it can be a challenge to know which strategies can keep you visible in the midst of recent developments. Search Engine Journal is hosting a webinar ‘2024 Google SERP Features: New Strategies To Gain Visibility’ on Wednesday, February 21, 2023, at 2.00 pm ET. The SEJ team says, “Join us for a deep dive into all things SERP features, what they are, and why they’re important. We’ll also show you how you can snag some for your own business. STAT’s Senior Search Scientist, Tom Capper, will show you all you need... [...]

Reminder- Trends in Paid Search: Navigating the Digital Landscape in 2024, November 28 [Webinar]

This is a reminder for the DMD webinar to be held on November 28, 2023.  The digital marketing landscape continues to evolve rapidly as new technologies and platforms emerge, allowing marketers to innovate and adapt their strategies to meet the changing demands of consumers. Digital Marketing Depot is hosting a webinar ‘Trends in Paid Search: Navigating the Digital Landscape in 2024’ on Wednesday, November 28, 2023, at 1.00 pm EDT. The DMD team says, “Join, Sreekant Lanka (SVP, Digital Solutions at iQuanti) and iQuanti’s guest speaker, Irina Klein (Senior Managing Director... [...]

Trends in Paid Search: Navigating the Digital Landscape in 2024, November 28 [Webinar]

The digital marketing landscape continues to evolve rapidly as new technologies and platforms emerge, allowing marketers to innovate and adapt their strategies to meet the changing demands of consumers. Digital Marketing Depot is hosting a webinar ‘Trends in Paid Search: Navigating the Digital Landscape in 2024’ on Wednesday, November 28, 2023, at 1.00 pm EDT. The DMD team says, “Join, Sreekant Lanka (SVP, Digital Solutions at iQuanti) and iQuanti’s guest speaker, Irina Klein (Senior Managing Director & Head Digital Marketing at OneMain Financial) on this Search Engine Land... [...]

Trends In Paid Search: Navigating The Digital Landscape In 2024, October 18 [Webinar]

The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands. Search Engine Journal is hosting a webinar ‘Trends In Paid Search: Navigating The Digital Landscape In 2024’ on Wednesday, October 18, 2023, at 2.00 pm ET. The SEJ team says, “Join us and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024. You’ll learn The latest trends in AI and automation, and what this... [...]

What Should You Do If Your Search Rankings Won’t Go Higher? [Answered]

Search Engine Journal has published a new video answering the question ‘What Should You Do If Your Search Rankings Won’t Go Higher?’. The SEJ team says, “Adam Riemer, CEO at Adam Riemer Marketing, LLC, joined Search Engine Journal’s Senior Managing Editor Miranda Miller to talk about finding opportunities sure to increase SERP performance. If you’re worried about your search rankings or wondering why you’re not ranking better on Google, Adam shared a step-by-step process you can follow to find opportunities to improve your existing content including: Local... [...]

Paid Search Tactics That Will Give You Brand Dominance in 2023, January 10 [Webinar]

This is a reminder for the MarTech webinar to be held on January 10, 2023.  In search, one of your most effective and profitable strategies is to leverage your most valuable asset – your brand. People searching for products by brand name are further along in their buyer journey than those that don’t – a fact often overlooked. MarTech is hosting a webinar ‘Paid Search Tactics That Will Give You Brand Dominance in 2023’ on Tuesday, January 10, 2023. The MarTech team says, “Join Gary Galloway, Senior Director of Product Marketing at Adthena, as he leads an engaging... [...]

Paid Search Tactics That Will Give You Brand Dominance in 2023, January 10 [Webinar]

In search, one of your most effective and profitable strategies is to leverage your most valuable asset – your brand. People searching for products by brand name are further along in their buyer journey than those that don’t – a fact often overlooked. MarTech is hosting a webinar ‘Paid Search Tactics That Will Give You Brand Dominance in 2023’ on Tuesday, January 10, 2023. The MarTech team says, “Join Gary Galloway, Senior Director of Product Marketing at Adthena, as he leads an engaging session on how you can protect your brand in a competitive search landscape.... [...]

Skyrocket Your Results with Organic and Paid Search Harmony, September 20 [Webinar]

The cost of unnecessary paid brand clicks quickly adds up. Especially if you’re already dominating your SERP. Digital Marketing Depot is hosting a webinar ‘Skyrocket Your Results with Organic and Paid Search Harmony’ on Tuesday, September 20, 2022, at 1.00 pm EDT. The DMD team says, “Join Gary Galloway, Senior Director of Product Marketing at Adthena, as he covers how you can support growth strategies and help your brand achieve SERP while also decreasing costs by: Not riding those Lone Rangers (sole bidder of brand term + organic position #1) Adopting new search term opportunities... [...]

How Google Paid Search Automation Has Changed the Game for Marketers, September 15 [Webinar]

With increased automation from Google – Smart bidding, Responsive Search Ads, etc., how marketers approach Paid Search management has evolved. Automation can incorporate more information to better understand the user’s intent, personalize the right message, and make the right bid for each search. Digital Marketing Depot is hosting a webinar ‘How Google Paid Search Automation Has Changed the Game for Marketers’ on Thursday, September 15, 2022, at 1.00 pm EDT. The DMD team says, “Join Vishal Maru, VP of Solutions at iQuanti, as he discusses the three value-added tasks marketers... [...]


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