The latest article on ‘Business 2 Community’ is titled “What Bloggers Need to Know About SEO, Google, and Hummingbird for 2014”. Darin Hammond says, “Penguin and Panda Algorithms Knock Out Page Rank Are you lost in Google’s algorithms? Hummingbird: Google’s newest algorithm focuses on searchers. Prior to Google’s Penguin and Panda, search engine optimization (SEO) often involved manipulating the algorithms by repeating key words and phrases throughout blog posts. This achieved a higher Page Rank for a site, so SEO strategists figured out what the algorithms were looking... [...]
Archive for the 'Search Engine Optimization' Category
Third Door Media’s ‘Link Building 101: How to get started’ webinar is on replay. The TDM team says, “Smarter- modern SEO has found that Link building is among the top tasks required for search ranking and traffic sources. Building quality, sustainable and relevant links is the goal of successful link building practice. The “how to” is the question in today’s modern world of SEO. Join us for this webcast and learn how to: Create a solid strategy for your link building campaign. Generate relevant links. Incorporate blogging and social networking in your link building... [...]
Third Door Media’s ‘Smarter Content Marketing is the Future of SEO’ webinar is on replay. The TDM team says, “To be successful today and pave the way for your site’s future, your site content has to resonate to draw the attention of the clients you are after. The best way to achieve this is to write eye-catching and relevant content. Sounds simple right? But how do you make the best connection with your visitors? If you are marketing a brand you will want to join us for this webcast to learn how the skills and data insights used inside search, content, pr and social teams... [...]
The latest ‘SEO Book’ blog post is titled “Should Venture Backed Startups Engage in Spammy SEO?”. Aaron Wall say, “Recently a thread on Hacker News highlighted a blog post which pointed how RapGenius was engaging in reciprocal promotional arrangements where they would promote blogs on their Facebook or Twitter accounts if those bloggers would post a laundry list of keyword rich deeplinks at RapGenius. Matt Cutts quickly chimed in on Hacker News “we’re investigating this now.” A friend of mine and I were chatting yesterday about what would happen. My prediction was... [...]
The latest MOZ blog post is titled “Moz Holiday Traditions”. Susan Sestak says, “Here at Moz, we often feel like a big family. Just like any other family, over the years we’ve developed an eclectic set of traditions to celebrate the holiday season. We’d like to share a few of our favorites and welcome you to join us in these most joyous of festivities“. Moz Holiday Traditions MOZ Blog [...]
The latest MOZ blog post is titled “Machine Learning for SEOs”. Tom Anthony says, “Since the Panda and Penguin updates, the SEO community has been talking more and more about machine learning, and yet often the term still isn’t well understood. We know that it is the “magic” behind Panda and Penguin, but how does it work, and why didn’t they use it earlier?“. Machine Learning for SEOs MOZ Blog [...]
The latest MOZ blog post is titled “Building SEO-Focused Pages to Serve Topics & People Rather than Keywords & Rankings – Whiteboard Friday”. Rand Fishkin says, “With Google getting better and better at recognizing the true relevancy of pages, we can’t stay focused on keywords. In today’s Whiteboard Friday, Rand explains how focusing on the right topics and being relevant to the right people can drive more valuable traffic than simply ranking for keywords“. Building SEO-Focused Pages to Serve Topics & People Rather than Keywords & Rankings – Whiteboard... [...]
The latest article on Mark Ling’s ‘Affilorama’ blog is titled “8 Easy Steps to Affiliate Marketing Success”. Raianne says, “You may have heard about people earning seven figures or more a year—sometimes even a month—from affiliate marketing. By seven figures, we mean a million dollars or more. While many affiliate marketers earn only a few dollars a month as residual income, some experienced ones earn full-time salaries and a few others earn a fortune. There are those who fail in affiliate marketing while there are many others who succeed. Those who do”. 8 Easy Steps to Affiliate... [...]
The latest article on ‘Website Magazine’ is titled “Bing-Pinterest SEO?”. Amberly Dressler says, “It’s been a couple months since Bing announced “Image collections” – essentially allowing users searching for images on Bing to see related Pinterest boards alongside regular search results. Unfortunately, we’re no closer to understanding how Bing ranks these “Pinners” than before, but there are some observations to be made. For the unfamiliar, here’s an example of “Image collections” in action. When a user searches for “backyard... [...]
The latest article on HubSpot blog is titled “7 Ways Even Smart Marketers Can Mess Up Their SEO”. Matthew Bushery says, “If you’re new to the whole search engine optimization thing — or, heck, even if you’re not — it might be a little intimidating to think of all the factors you have to consider to have a rockin’ SEO strategy. Even worse, what if there’s stuff other people are doing that you didn’t even knowabout? But it doesn’t have to be that complicated!”. 7 Ways Even Smart Marketers Can Mess Up Their SEO HubSpot [...]