Choosing the keywords you want to optimize your web page for can be critical for the success of that page in bringing you traffic and sales. It may be that you are choosing the wrong ones or, possibly, too many. Neil Patel has published a new video ‘Sometimes the Best SEO Strategy Is To ABANDON Some Keywords’ to help you make the most from your SEO efforts. He says, “I have 9 million visitors and now I’m trying to get less traffic. Today, I want to break down how sometimes the best SEO strategy is to abandon some keywords.” Neil Patel’s Blog  [...]

SEO copywriting has become a requirement in the past few years. It is crucial for every business, but especially for those in the eCommerce space. Inflow contributor Kate Miller has published the ‘Complete SEO Content Writing Guide for Effective Website Copy’. She says, “The specifics of your SEO copywriting strategy will depend upon your products, website, and industry. However, there are some key tactics that apply for every business and every vertical. They are: Proper keyword targeting Enticing media usage Reader-friendly formatting Internal linking Meta data optimization Reader-focused... [...]

Searchmetrics’ Jordan Koene has published a new podcast episode ‘Creating a Flexible SEO Roadmap’ featuring Benjamin Shapiro. Koene says, “Welcome to the SEO planning week on Voices of Search! This week Advisor to Searchmetrics and SEO Strategist Jordan Koene joins host Benjamin Shapiro to discuss five key areas of SEO planning. In this next session they establish how important having a structured but flexible roadmap is in order to enable you to successfully execute your SMART SEO goals. Want to have more influence as an In-house SEO? Read our top 5 tips on how to get... [...]

By learning SEO techniques, you can grow your website and business. There are enormous resources available for this. It is also important to know about SEO certifications. Ahrefs’ Joshua Hardwick has published an article explaining what SEO certification is and the best SEO certifications. He says, “Most SEO certifications aren’t worth it. I’ll explain why in this article. But first, let’s cover the basics… What SEO certifications are Where to find Google’s SEO certifications Why SEO certifications aren’t always worth it The best SEO certifications What is an SEO certification? SEO certifications... [...]

It is important to get more and more website visitors to grow your business online. SEO is the driving force to make your site a traffic magnet. In his new video, Neil Patel has shared 10 useful ideas to help you get more website traffic in 2021. He says, “SEO doesn’t have to be hard. There are simple ways to grow your traffic. Today, I’m going to break down 10 easy SEO ideas that’ll blow up your traffic in 2021”. Neil Patel’s Blog  [...]

SEO is one of the most important processes to help you grow your business today. A well-planned SEO strategy enables you to get more customers. Search Engine Journal contributor Mark Traphagen has shared eight useful tips to help you improve your SEO performance. He says, “Let’s look at some of the best, proven methods for helping your pages get there. 1. Improve Internal Linking I put internal linking first because it is one of the easiest tactics to implement that can have significant positive effects on your ranking. The internal linking structure of your site is one of the primary... [...]

When it comes to building easily manageable websites, Wix and WordPress are two popular platforms. But which one is better for SEO? Search Engine Journal’s Adam Heitzman has published an article comparing features, pros & cons of both these platforms. He says, “In this column, you’ll learn the pros and cons of each platform when it comes to SEO, along with some interesting facts and tips to help you make the right decision for your website. The Argument for Wix WordPress’ complete market dominance started to diminish when we began to see new website builders hit the scene. These... [...]

Search Engine Journal has published ‘Your Guide to Google E-A-T & SEO’ to help you understand Google E-A-T and SEO. The SEJ team says, “Your Guide to Google E-A-T & SEO will help answer questions like: What is E-A-T, and why does it matter? Is E-A-T a ranking factor? How do Google’s Search Quality Rater’s Guidelines influence the content you’re writing? How to implement structured data to support your content? How do I build links with an E-A-T mindset?”. Your Guide to Google E-A-T & SEO Search Engine Journal  [...]

Ahrefs contributor Gary Coutard has published a free template called ‘The Ultimate SEO Contract Template’. This template includes 13 vital sections needed to protect yourself and set clear expectations with your clients. He says, “We surveyed over 40 SEO agencies and freelancers, analyzed their SEO contracts, and extracted the best parts. Here’s everything we’ll cover below: Why do I need an SEO contract? What are the dangers of not having an SEO contract? How to customize the SEO contract template Disclaimer: Keep in mind that I, Gary, am not a lawyer; nothing... [...]

A guestographic is a guest infographic. It means creating your infographic and publishing it on other’s blogs. MOZ contributor Nadya Khoja has published an article on improving SEO performance using guestographics. She says, “If you’re wondering how to improve website SEO using guestographics, here’s the six-step strategy we’ve perfected. 1. Find the right guestographic content One thing we’ve learned the hard way is that not all posts make for great infographic content. A super-long article with multiple headers and subheadings is going to be impossible to condense into one... [...]