AI keyword research leverages machine learning to analyze search trends and user behavior for more accurate, data-driven keyword suggestions. It streamlines SEO strategies by identifying high-impact terms with greater efficiency and precision. Semrush contributor Rachel Handley has published an article on using free chatbot tools for AI keyword research. She says, “Unlike traditional keyword research tools, chatbots don’t have direct access to search engine data. That means chatbots can’t reliably tell you how popular a keyword is or how difficult it is to rank for. And this can make... [...]
Archive for the 'SEO Tips' Category
AI-driven search is transforming how users discover content, making personalized and context-aware results the norm. To stay relevant, SEO and content strategies must align with evolving algorithms, focusing on intent, quality, and adaptability. Search Engine Journal is hosting a webinar ‘Top AI Search, SEO & Content Trends To Prioritize In 2025’ on Wednesday, May 14, 2025, at 2.00 pm ET. The SEJ team says, “How should you stay ahead as AI reshapes search? What do AI Overviews mean for your SEO strategy? What’s the future of SEO & content marketing? Don’t... [...]
In 2025, SEO focuses heavily on user intent, AI-driven search algorithms, and high-quality, authoritative content. Success now depends on optimizing for voice search, mobile experience, and Google’s evolving ranking signals like EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness). 4o Ahrefs has published a new video ‘SEO in 2025: How I’d Learn it if I Were Starting Over’. The Ahrefs team says, “In this video, I break down exactly what I’d do if I were learning SEO for the first time today — what still works, what doesn’t, how to use AI without... [...]
The latest Ahrefs Podcast episode is titled ‘The 4-step process to STAND OUT’ featuring Louis Grenier. This episode covers the following: How do you know if your positioning is bad? Positiong vs product-market fit Step 1: Insight foraging Step 2: Unique positioning Step 3: Creating a distinctive brand Step 4: Continuous reach. Ahrefs [...]
Improving SEO rankings and traffic boosts your website’s visibility, making it easier for potential customers to find you online. Higher rankings drive organic traffic, increase credibility, and lead to better conversion rates. Semrush has published an article featuring nine ways to improve SEO rankings and traffic. Tushar Pol says, “Here are nine ways to improve your SEO performance: 1. Update Existing Content Refreshing existing content is often more efficient than creating new content from scratch. And you can see results much faster. How do you know which existing pieces need an overhaul?... [...]
Neil Patel has published a new video ‘The Secret SEO Opportunity That’s Bigger Than Google’. He says, “Google’s golden age is coming to an end. For the last 20 years, it has dominated the search engine world, but the tides are shifting. User behavior is evolving, competitors are rising, and Google’s reliance on ads is driving people away. SEO as we know it is about to change—forever. In this video, I’ll break down exactly why Google is dying, what it means for the future of search, and how you can adapt your SEO strategy to stay ahead. We’ll dive into Google’s rise,... [...]
This is a reminder for the SEJ webinar on April 9, 2025. Search Engine Journal is hosting a webinar ‘Win Higher-Quality Links: The PR Approach To SEO Success’ on Wednesday, April 9, 2025, at 2.00 pm ET. The SEJ team says, “Get an exclusive look at the data-driven Digital PR process you can implement to secure hundreds of top-tier links and media mentions. These strategies are perfect for larger brands, with proven examples you can replicate. You’ll discover: The step-by-step process and tools to earn contextual, editorial links from top publications. Ways... [...]
Artificial Intelligence (AI) is the simulation of human intelligence in machines designed to think, learn, and make decisions. It powers technologies like virtual assistants, self-driving cars, and smart recommendations, revolutionizing industries worldwide. MOZ has published the latest episode of the Whiteboard Friday video ‘Optimizing for AI Overviews’ featuring Garrett Sussman. The MOZ team says, “In this Whiteboard Friday, Garrett discusses AI Overviews and how to optimize your SEO strategy for this new super-charged AI-powered search ranking snippet.” MOZ [...]
The latest Ahrefs Podcast episode is titled ‘Little-known PPC & SEO tips from (ex-)Director of Growth @ Webflow’ featuring Tim Dalrymple. This episode covers the following: What is growth marketing (and how it differs from brand marketing) Where growth marketing sits on the org chart Tracking view-through conversions through YouTube Geolift tests: why you want them and how to do them Why platforms claim attribution. Ahrefs [...]
Ahrefs has published a new video ‘Their SEO Strategy Changed Online Marketing Forever’. The Ahrefs team says, “In this video, we break down the full strategy: from blog posts and lead magnets to free tools and a Trojan-horse strategy. You’ll see how they went from scrappy startup to the powerhouse they are today and how their SEO playbook became the gold standard for modern marketers. What you’ll learn: How they built massive traffic with strategic content The exact SEO tactics that turned readers into leads How they created content without blog posts The media acquisition... [...]