MOZ has published a new Whiteboard Friday video ‘Google Posts: Conversion Factor — Not Ranking Factor’ featuring Greg Gifford. The MOZ team says, “While Google Posts aren’t a ranking factor, they can still be an incredibly effective resource for increasing local business conversions — when used correctly. This week’s Whiteboard Friday host, Greg Gifford, shows you how to put your best post forward”. Google Posts: Conversion Factor — Not Ranking Factor MOZ [...]
Archive for the 'SEO Tips' Category
Neil Patel has published a new video ‘The Painful Truth About SEO’ highlighting some useful facts about SEO. He says, “SEO used to be simple, you write an article on a topic and over time you get rankings, you get some traffic. Even if you’re not on page one, it wasn’t that competitive, and you get results. But now with over a billion blogs on the internet, SEO has become super competitive. Just think about that. That’s roughly one blog for every seven people. And the way you get traffic, and the method you use to get those rankings has changed. Today I’m... [...]
Search Engine Journal is hosting a webinar ‘How to Prioritize SEO Initiatives for Greatest Business Impact’ on Wednesday, April 14, 2021 at 2.00 pm ET. The SEJ team says, “Join this sponsored webinar as Ajay Rama of iQuanti shares how to manage your SEO program more effectively. In this presentation, you will learn: How to identify new SEO initiatives that will have measurable business impact. How to make a compelling business case and win buy-in for these initiatives. Ways to evaluate the difficulty vs. outcome of SEO initiatives to prioritize more effectively. Best practices... [...]
Martech Today has made available a replay of the webinar ‘Accelerate Your SEO & Content Marketing Program with 4 Key Milestones’. The Martech team says, “In this digital-first world, your website is more valuable than ever, and getting found online is a number one priority. So, what’s holding you back from taking your organic marketing program to the next level? Join Stephan Bajaio, Conductor’s Chief Evangelist and Co-Founder, as he discusses how to advance your operational maturity to get more out of your organic marketing investment. Receive best practices from... [...]
Search Engine Journal is hosting a webinar ‘3 Powerful Ways SEO User Intent Drives Higher Lead Quality’ on Wednesday, April 28, 2021 at 2.00 pm ET. The SEJ team says, “Driving organic traffic to your site but not seeing enough conversions? Then your content might not be meeting the users’ needs. To drive conversions, you need to know what your leads are searching for and deliver engaging content that resonates to them. Register now for the next sponsored Search Engine Journal webinar. Anna Charity, Senior Product Marketing Manager at CallRail, will share three ways you can use... [...]
SEO helps you improve your site’s organic traffic. A viable SEO strategy can help you to gain maximum from your online marketing efforts. The Know Agency has published an article highlighting 11 SEO tactics to create a winning SEO strategy. Know Agency team says, “An SEO strategy should inform the content you create (including webinars, ebooks, whitepapers, etc.), your website design, social media posts and strategy, and each page on your website. Remember, while SEO stands for search engine optimization, simply “doing” SEO is not enough. You need a strategy based on the fundamentals... [...]
Google’s John Mueller has answered five important SEO questions in a video called “SEO Lightning Round”. Watch the video for answers. [...]
Search Engine Watch has published a new guide titled ‘Top 5 SEO Mistakes’ to help you make your SEO efforts more successful. The SEW team says, “Every business owner is raving about Digital Marketing. Not because it’s a ‘trend,’ but due to the plethora of benefits it offers. Helping businesses appear in top search results, driving increased traffic, bringing quality leads, and taking a company towards profitability is the real power of digital marketing. The foundation of digital marketing is within the content with expertly placed keywords with an acceptable density. Abandoning... [...]
Ahrefs has published a new guide called ‘SEO Basics: Beginner’s Guide to SEO Success’. Joshua Hardwick says, “Many people think SEO is too hard and not worth the effort. That’s not true. The basics of SEO are actually quite simple. And with 57.8% of all web traffic coming from Google, it’s certainly something worth learning about if you have a website. If you think the basics aren’t enough to get you ranked, think again. Most people running websites have a very limited understanding of SEO, so knowing the basics can certainly help you succeed”. This guide covers... [...]
IPullRank has published ‘The Ultimate No-Brainer SEO Guide For The C-Suite’. Aleks Shklyar says, “So you worked in the industry for over two decades and have witnessed marketing departments evolve from buying radio spots and ads in the local paper to fully digital campaigns. You were personally part of the team that blew everyone away by offering real ROI numbers instead of fluff coming from surveys after the latest TV ad campaign (did those ever even work?). You’ve seen it all and done most of it yourself in one shape or form. And for all your troubles, you finally got the... [...]