Patrick Stox from Ahrefs has published a comprehensive guide to titled ‘How to Use Data Forecasting for SEO’. This comprehensive guide covers the following: Why forecasting is important Why use third-party data in forecasting? Forecasting with SEO data: use cases Adjusting script settings & details. Stox says, “SEO forecasting lets you use data to make predictions, such as future traffic levels and the value of that traffic. It assumes that past patterns are likely to continue and can help you allocate resources, prioritize SEO efforts, and make adjustments before it’s... [...]
Archive for the 'SEO Tips' Category
Orbit Media Studios has published a new video ‘Branded Keyphrase SEO: The 7 Actions for the Fastest Kind of Search Optimization’. Branded keyphrases are a goldmine of insights and opportunities. This video shows you the seven steps for getting those insights and capturing those opportunities quickly. Finding all of your branded keywords fast Review the search snippet for your own site Check your competitive set according to Google Check your knowledge panel and Google My Business account Look for Questions and Answers “People Also Ask” Review your reviews: Find and fix any reputation... [...]
SEO is an important part of your business today. It enables you to grow your online reach and increase sales. Search Engine Journal is hosting a webinar ‘How to Catch & Fix SEO Issues Before It’s Too Late’ on Wednesday, September 23, 2020 at 2.00 pm ET. The SEJ team says, “Join our next sponsored webinar as Steven van Vessum, VP of Community at ContentKing, discusses how to finally take a proactive stance in your SEO processes as you catch (and resolve!) problems before they impact your rankings. In this session, you will learn: How to catch bugs and problematic content changes... [...]
Search Engine Optimization is a creative and continuous process. You need to adjust your SEO tactics in connection with the changing search algorithms. To help you improve your SEO performance, Search Engine Journal contributor Loren Baker has shared a list of eight harmful SEO mistakes he has observed. Baker says, “Here are eight silly mistakes that even the SEO professionals sometimes make. 1. Leaving a Noindex / Nofollow Command on the Site Upon Launching You can prevent a page on a website (or an entire website) from appearing in Google by using a noindex meta tag in your site’s... [...]
Neil Patel has published a new video ‘How to Get More SEO Traffic Using The Ubersuggest Chrome Extension’ to help you increase your website traffic wit the Ubersuggest Chrome extension. He says, “Today, I’m going to show you how to use the Ubersuggest Chrome extension to get more search traffic. First off, if you already haven’t, make sure you go and download the Ubersuggest Chrome extension. You can just go to the Chrome Store, type in Ubersuggest and you’ll see it. It has quite a bit of downloads and it breaks down the features but more so I’m going to... [...]
Your website’s FAQ pages can be valuable to improve organic performance. You can do it by optimizing the pages for relevant keywords. Seer Interactive’s Pete Long has shared five useful tips to help you create SEO-friendly FAQ pages for your website. Long says, “FAQ pages should include the most common questions amongst your users. That sounds simple on the surface, but it’s not as easy as brainstorming questions you think users are searching for. Tap into your resources and let the data inform your choices, tell you what questions users are searching for. Internal Team... [...]
Search Engine Journal’s Dave Davies has published ‘A Complete Guide to the Google RankBrain Algorithm’ to help you understand Google’s RankBrain Algorithm to improve your SEO rankings. Davies says, “RankBrain is a system by which Google can better understand the likely user intent of a search query. It was rolled out in the spring of 2015, but not announced until October 26 of that year. At inception, RankBrain was applied to queries that Google had not previously encountered which accounted then and still does, for about 15% of all searches. It was expanded from... [...]
Search Engine Journal’s Danny Goodwin has published a new podcast episode ‘Legal SEO & Content Tips, Unlearning Bad Habits & More’ featuring Alex Valencia. Listen to this podcast and learn: What is We Do Web Content and what do they offer as a company? Alex shares how COVID-19 impacted the business. One marketing idea that more law firms should do is to invest in their digital presence. Content is still what works in the legal industry right now. Producing content should be strategic and purposed. Some of Alex’s go-to SEO and content tools when doing client work. How... [...]
An effective SEO strategy enables you to explore and utilize unprecedented opportunities to grow your business. But to keep performing well, you need to continue your efforts to synchronize your SEO efforts with the changing search algorithms. Terakeet contributor Jonas Sickler has shared nine useful ways to help you improve your website’s SEO performance. Sickler says, “With SEO strategy, it’s important to think holistically about your website. You need high-quality content, and you need high-quality domains pointing at your web pages. First, though, you should make sure that your... [...]
Your blog content holds enormous opportunities to continue getting more and more website traffic. Quality content can also help you to grow your SEO rankings. Ahrefs contributor Joshua Hardwick has shared a three-step guide to republishing your old blog posts for search engine optimization. Hardwick says, “In this guide, you’ll learn how to republish old blog posts for more organic traffic in three easy steps. Find underperforming pages with content issues Refresh the content Republish the post Step 1. Find underperforming pages with content issues If you want to boost organic traffic,... [...]