WordPress is one of the most SEO-friendly content management systems. A combination of SEO and strong WordPress fundamentals can lead your business to success. Search Engine Land contributor John McAlpin has shared 12 WordPress site settings that are critical to your SEO success. He says, “In SEO, security is an often overlooked but important consideration. Beyond general SEO settings, we’ll review some necessary security settings that can help prevent negative SEO attacks. SEO settings for WordPress Below are simple settings that should be the foundation of all WordPress sites looking... [...]
Archive for the 'SEO Tips' Category
How do you measure the effectiveness of your marketing campaigns? Have you ever felt that some marketing channels’ data seem to be located in “a void” – meaning it’s hard to discover their true impact? Search Engine Journal is hosting a webinar ‘Measuring Marketing Effectiveness: What You Need to Know’ on Wednesday, September 28, 2022, at 2.00 pm ET. The SEJ team says, “Join us as we dig in and learn how to discover and leverage each channel’s specific data to optimize your upcoming marketing campaigns. This webinar’s key takeaways: Many different measurement techniques... [...]
Optimizing your podcasts for the search can expand your reach and help you get desired results. Search Engine Journal contributor Roger Montti has published an article explaining podcast SEO. He says, “Whether you already have a podcast or are interested in starting one, it’s critical to understand best practices for optimizing podcast episodes for search. Podcast episodes are content – that’s all it is. The type of subject matter for podcast episodes can be broken down into at least two kinds: Evergreen topics – subject matter that remains relevant year after year. Trending... [...]
Dan Rich has published an article explaining various factors that affect your SEO strategy. Answering the question mentioned in the title of this post, he says, “It can take anywhere from a few days to a year before you will start seeing results from SEO work. As with most things in SEO the most accurate answer is “it depends”. What Does It Depend On? How long it will take to see results depends on a number of factors: The amount of competition in your industry. Your budget. How well established your site already is. If any technical issues are holding it back. …and more. If you... [...]
Search Engine Journal has published a new e-book ‘UX & SEO: Enhancing Online Discoverability and User Experience with a Combined Approach’ explaining how maximizing the shared power of UX and SEO can help you boost results and drive more conversions. This e-book offers the following insights: Learn how UX and SEO work together and how UX impacts your website’s performance. Learn about UX in Google’s updates and what you should be tracking. Checklists for UX and accessibility audits. Myths about user behavior data. UX & SEO: Enhancing Online Discoverability and User Experience... [...]
Ahrefs has published a new video featuring ‘SaaS SEO Case Study: 10X Traffic in 1 Year’. The Ahrefs team says, “In this video, you’ll learn the SEO strategy that a SaaS company used to 10x their organic traffic in just one year.” Ahrefs [...]
Search Engine Watch has published a new white paper ‘Top 5 SEO Mistakes’ highlighting the mistakes that may mar your SEO performance. The SEW team says, “The foundation of digital marketing is within the content with expertly placed keywords with an acceptable density. Abandoning keyword research is a big mistake for a company looking to seek the short and long term benefits of digital marketing. This whitepaper will help you understand the list of top 5 SEO mistakes including: The right way to do keyword research The different types of keywords The use of effective tools.” Top... [...]
Search Engine Journal has published a new episode of the Search Engine Journal Show podcast ‘What’s REALLY Working In SEO’ featuring Craig Campbell. Loren Baker says, “It is possible that what works in SEO now is not what you think. Contrary to popular belief, it’s not all about keywords and keyword research – though they certainly help! Today, almost everything works differently, and we’re here to find out why. Craig Campbell, Glasgow’s top SEO expert, joined me in this episode of the SEJ Show for a candid discussion about what’s REALLY working in SEO at the moment,... [...]
Ahrefs has published a new video ‘Use These Blog Post Templates to Write Better SEO Content’ to help you get more traffic to your blog. The Ahrefs team says, “The four blog post templates we’ll cover in this video are: list posts (listicles) step-by-step guides definition posts beginner’s guides Listicles usually consist of non-chronological lists such as tips, product recommendations, tools, techniques, myths, mistakes, etc. You’ll learn how to write a compelling title and intro for list posts and different ways to craft your subheadings.” Ahrefs [...]
Rank Ranger has published a new episode of the In Search SEO Podcast ‘5 Steps to Boost Your Video SEO’ featuring Dre De Vera. The Rank Ranger team says, “In this episode, Dre will be sharing five steps to boost your video SEO, including: Pre-publishing Establishing expertise Establishing authoritativeness Establishing trust Post publishing.” Rank Ranger [...]