Dan Green thinks the best place to find online customers is among the Billions of Facebook members. But to be effective in using Facebook, you need to target the members who are clearly interested in your niche. Don’t broadcast your ads to everyone; narrow-cast just to the niche audience. Facebook has done a lot of the target identification for you. People are clustered in groups relating to their interests. If you can find relevant groups and address your messages to those groups, your efforts will be more productive. Green just released FB Social Infiltrator to help you find the groups... [...]

Well-known marketers and product developers, Chris FoxAndrew Fox, have just released FB Gorilla Here’s what Kristie Chiles said about FB Gorilla, after she beta-tested it: “I’m 55 and didn’t grow up with computers and built an amazing viral fan page in less than 10 minutes.” For the first time Google is now ranking FB Fan pages in its search results. With this automated tool from the Fox brothers means your fan page can get ranked higher, faster and easier than ever before. This is brand new Facebook marketing automation software that has features that will improve... [...]

HubSpot has released an ebook titled  “An Introduction to Twitter for Business”. The HubSpot team says, “The majority of today’s “traditional” marketers reach their audiences through direct mail, email blasts, and cold calling. While these methods may have worked in the past, now consumers can easily block messages they don’t want to hear. But don’t worry — all is not lost! Consumers still want to learn about the best products and services for their needs. The marketing industry has evolved into an era of social media marketing – an inbound way of getting... [...]

Marketo has released an ebook titled “The Definitive Guide To Marketing Metrics & Analytics”. The Marketo team says, “This all-encompassing guide to Marketing Metrics and Marketing Analytics shows marketing professionals how to optimize marketing campaigns for better visibility into forecasting and reporting! This 70 page guide will show you: The right metrics for understanding and interpreting marketing results Why measuring marketing programs is difficult, and how to do it correctly and efficiently Revenue metrics that get the executives’ attention and prove marketing... [...]

This is our last chance to tell you about Third Door Media’s webinar on Tuesday, October 22 at 1.00 pm EDT. The topic of the webinar is “Integrating SEO, Social, PR and Content: Supercharge Your Organic Marketing”. The TDM team says, “If you want to capture an unfair slice of the Organic Media landscape you’re going to need to get your marketing teams to play nicely. Matt Roberts the co-founder of the SaaS Marketing Platform Linkdex, will present practical advice on how to break down the silos and successfully integrate your organic marketing channels. Learn how to maximize... [...]

Third Door Media is hosting a webinar on Tuesday, October 22 at 1.00 pm EDT. The topic of the webinar is “Integrating SEO, Social, PR and Content: Supercharge Your Organic Marketing”. The TDM team says, “If you want to capture an unfair slice of the Organic Media landscape you’re going to need to get your marketing teams to play nicely. Matt Roberts the co-founder of the SaaS Marketing Platform Linkdex, will present practical advice on how to break down the silos and successfully integrate your organic marketing channels. Learn how to maximize your digital ROI by integrating... [...]

This is our last chance to tell you about Third Door Media’s webinar on Thursday, October 10 at 1.00 pm EDT. The topic of the webinar is “Smarter Content Marketing is the Future of SEO”. The TDM team says, “To be successful today and pave the way for your site’s future, your site content has to resonate to draw the attention of the clients you are after. The best way to achieve this is to write eye-catching and relevant content. Sounds simple right? But how do you make the best connection with your visitors? If you are marketing a brand you will want to join us for this... [...]

This is our last chance to tell you about Third Door Media’s webinar on Tuesday, October 8 at 1.00 pm EDT. The topic of the webinar is “Breaking Down the Silos to Supercharge Your Organic Marketing”. The TDM team says, “If you want to capture an unfair slice of the Organic Media landscape you’re going to need to get your marketing teams to play nicely. Matt Roberts the co-founder of the SaaS Marketing Platform Linkdex, is going to be giving practical advice on how you can break down the silos and unlock the value inside your company. If you are marketing a brand you will... [...]

There are Facebook member who want your products. You just have to find them. You do that by scouring Facebook to find the groups that relate to your niche. Then place Facebook ads and aim them at these members, people you know are interested in your topic. They form a ready market for your products. If you have the time (depending on your niche, it may take days) or if you have a virtual assistant to give the task to, you can gather these names and when you submit an ad, include the list of names of people you want the ad displayed to. It will surely be a list of “hot prospects”. But,... [...]

This is our second chance to tell you about Third Door Media’s webinar on Thursday, October 10 at 1.00 pm EDT. The topic of the webinar is “Smarter Content Marketing is the Future of SEO”. The TDM team says, “To be successful today and pave the way for your site’s future, your site content has to resonate to draw the attention of the clients you are after. The best way to achieve this is to write eye-catching and relevant content. Sounds simple right? But how do you make the best connection with your visitors? If you are marketing a brand you will want to join us for this... [...]