Entrepreneur magazine is hosting a webinar ‘Facebook Advertising Blueprints For Every Kind of Business’ on Wednesday, December 16. The Entrepreneur team says, “In the time of social distancing, webinars have never been more important for staying connected to our prospects and customers. And yet something is changing. Digital life is becoming more authentically human than ever before, and webinars may never be the same. Join us for “How to Deliver Awesome, Engaging Webinars in a Work From Home World,” and learn how webinars are being transformed into genuine human experiences,... [...]
Archive for the 'Facebook marketing' Category
Facebook has launched ‘Facebook Shops’, a free tool that allows business page admins to create a Facebook or Instagram-based mobile-optimized online store that highlights products or collections of items. HubSpot contributor Pamela Bump has published a comprehensive article on Facebook Shops and how to businesses can use it. She says, “below is a quick step-by-step guide for setting up your first Facebook Shop. How to Use Facebook Shops 1. Make sure you’ve fulfilled all the Facebook Shops requirements. Although creating a Facebook Shop is free for all businesses, Facebook... [...]
Social Media Examiner has published a new video ‘How to Scale Facebook Ads for More Leads or Sales’ featuring Tara Zirker. The SME team says, “Wondering how to scale Facebook ads? Do you know when to increase ad spend or add more audiences? Facebook ads expert Tara Zirker explains how to scale your Facebook ads campaigns. Discover the difference between vertical and horizontal Facebook ads scaling. You’ll learn the pros and cons of each scaling strategy, and get tips to scale your own campaigns. Finally, you’ll find a budgeting hack to help your ads succeed by tapping into... [...]
With well-designed Facebook ads, you can continue to reach more audience and generate more sales. Social Media Examiner’s Tara Zikar has shared three useful strategies to improve your Facebook Ad Targeting to new audiences. She says, “Want to expand your Facebook ad targeting to more qualified audiences? Wondering how to build effective Facebook audiences that deliver results? #1: Create 6 Warm Facebook Advertising Audiences The first audience category we’re going to talk about is warm audiences. These will be some of your best audiences on Facebook because they’re people who are... [...]
A YouTube of Facebook live video strategy can help you to reach your audience in real-time and promote your products and services. It also enables you to stay in close touch with them. Social Media Examiner’s Luria Petrucci has shared an article highlighting three useful ways to create a live video strategy for Facebook and YouTube. She says, “Live video can help you grow your audience, business, and revenue. But just because the social media algorithms love live video and prioritize it, live streaming isn’t a magic pill. You need to develop a live video content strategy that’s... [...]
By staying connected with your target audience on social media, you can continue to promote your products and services. Running Facebook contests is one such strategy to engage your audience. Social Media Examiner has published a new video ‘How to Run a Profitable Facebook Contest’ to help you learn how to run profitable Facebook contests. The SME team says, “Want to run a Facebook giveaway that attracts leads, not prize hunters? Looking for a plan to follow? Facebook marketing and advertising expert Allie Bloyd shares a 10-step strategy for planning a Facebook contest that... [...]
Effective Facebook advertising can help you to reach your target audience and make more sales online. Well-designed ads can help you to get better ROI. Social Media Examiner has published a new video ‘How to Correct Costly Facebook Ads Mistakes’ featuring Tara Zirker. The SME team says, “Are your Facebook ads getting rejected? Wondering how to lower your Facebook ads costs? Facebook ads expert Tara Zirker shares some of the biggest mistakes marketers make when managing their ads on Facebook, and how to correct them. You’ll discover Facebook ad errors stemming from objective... [...]
Social Media Examiner has published a new video ‘How Much Should You Spend on Facebook Ads? Budgeting Steps’ to help you plan and make most from your Facebook advertising efforts. The SME team says, “Trying to lock the budget for your Facebook ads? Need some ad spend wisdom? Facebook advertising expert Allie Bloyd walks you through the steps to determine the Facebook ads budget for your specific business. You’ll learn what percentage of your advertising budget to dedicate to Facebook ads based on your revenue goal, and how to distribute your monthly ad spend across campaigns... [...]
Social Media Examiner has published a new video ‘Facebook Ads for Local Businesses: A Framework for More Revenue’ to help local businesses utilize Facebook ads. The SME team says, “Does your local business need more business? Need a proven Facebook ads strategy? Facebook advertising expert Allie Bloyd shares a framework to create a profitable Facebook ads strategy for your local business. You’ll discover three different levels of ads your local business should be using, and learn which content and campaign types work best at each level. Allie shares specific advice you can apply... [...]
Social Media Examiner has published a new video ‘How to Create Facebook Ads That Stop the Scroll’ to help you create rewarding Facebook ads. The SME team says, “Do your ads command attention in the Facebook feed? Wondering how to get people to notice and click on your ads? Facebook marketing expert Tara Zirker shares how to make Facebook ads that will stop the scroll. You’ll find editing techniques and tips for creating scroll-stopping video and image ads, and learn why using gifs in ads is a good strategic move. Finally, you’ll discover why you should give text-based ads... [...]