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Sunday, October 6, 2024

Archive for the 'Facebook marketing' Category

Advanced Scaling With Facebook Ads [Podcast]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Advanced Scaling With Facebook Ads’ featuring Tim Burd. The SME team says, “Want to grow your business? Wondering how to use Facebook ads to reach more customers at scale? Discover three advanced strategies for scaling Facebook ads to grow your business.” [uix_video width=’560′ height=’315′ responsive=’true’ url=’https://www.youtube.com/watch?v=uzOhunnL9Uw’] Social Media Examiner  [...]

How to Build an Internal Facebook Ads Team to Scale Any Business [Podcast]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How to Build an Internal Facebook Ads Team to Scale Any Business’ featuring Nick Shackelford. The SME team says, “Want to improve your social media ads performance? Wondering how to build the right team so you can maximize your results? Discover how to build a team to scale your Facebook and Instagram ads management.” [uix_video width=’560′ height=’315′ responsive=’true’ url=’https://www.youtube.com/watch?v=PJCb0HeUb-o’] Social Media... [...]

Facebook Automated Rules You Should Try

Facebook automated rules empower advertisers to automate routine campaign management tasks, saving time and enabling a proactive approach to optimization. WordStream contributor Brett McHale has published an article featuring three time-saving Facebook automated rules to try. He says, “Advertisers can elect to use automated rules for a variety of reasons, whether it be for tighter budget control, ad optimization, or ensuring audience saturation is reduced. Implementing automated rules can have a profound impact on the efficiency of your Meta Ads account and its ability to deliver quality... [...]

Facebook Small Business Strategy 2023 [Video]

HubSpot has published a new video ‘Facebook Small Business Strategy 2023’ answering some important questions. The HubSpot team says, “Facebook has enormous potential reach for your small business if you know how to optimize your business page and navigate the Ads Manager—which we’ll show you in this video. We’ll also reveal the power of audience engagement and highlight the benefit of Facebook Insights to further enhance your marketing efforts. This video is the perfect starting point for small businesses seeking to make a big impact on Facebook.” https://www.youtube.com/watch?v=8lMdoMMdz8k   HubSpot  [...]

Facebook Ads in 2023: Important Changes You Should Know [Video]

HubSpot has published a new video ‘Facebook Ads in 2023: Important Changes You Should Know’ highlighting recent Facebook Ads changes. The HubSpot team says, “Facebook! It used to be a marketer’s dream, but does that hold up in 2023? Turns out, it does! In this video, we tell you everything you need to know about advertising on Facebook in 2023 — from costs, to formats, campaign management, testing, metrics, and more. Jump in with us!” HubSpot  [...]

New Facebook Reels features are here!

Facebook has added new features to the Facebook Reels product. Search Engine Land contributor Nicole Farley has published an article highlighting the three features. She says, “Facebook is introducing three new ways for users to find short-form videos that are most relevant to them, as well as new controls to help customize their video experiences on the platform. Discovering relevant Reels. Facebook is making it simpler for users to find Reels throughout the app, including some updates to their appearance in Facebook Watch. Reels have also been added to the primary navigation at the top... [...]

Creator Content That Converts With Facebook Ads [Podcast]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Creator Content That Converts With Facebook Ads’ featuring Dara Denney. The SME team says, “Want to include creator-led content in your marketing? Wondering how to research and script Facebook ads that feature creators? Discover how to create Facebook ads that convert with user-generated content.” Social Media Examiner  [...]

Scaling Your Facebook Ads: A Proven Strategy [Video]

Here is the latest episode of the Social Media Marketing podcast ‘Scaling Your Facebook Ads: A Proven Strategy’ featuring Charley Tichenor. The Social Media Examiner team says, “Want more customers from your Facebook campaigns? Looking for a model for scaling Facebook ads? Discover a three-step Facebook ads strategy to scale your business results.” Social Media Examiner  [...]

10 Ways to Improve Facebook Engagement

Facebook engagement is any action someone takes on your Facebook Page or one of your posts. Likes, comments and shares reflect the level of engagement on Facebook. HubSpot contributor Erica Santiago has published an article featuring 10 ways to improve your Facebook engagement. She says, “If you’re a page admin, you can track Facebook engagement by viewing engagement metrics under Page Insights. According to Meta, Page Insights is a tool for brands, businesses, and public figures to: Learn what posts their audiences engage with Track total likes and other metrics to see what audiences... [...]

Hootsuite Shares Creative Facebook Giveaway Ideas for 2023

A Facebook giveaway is a popular subcategory of Facebook contests. Giveaways always involve the gifting of something of monetary value to the contest winner. Hootsuite contributor Alyssa Hirose has published an article featuring seven creative Facebook giveaway ideas for 2023. She says, “Running a Facebook contest is easy enough, but there’s a few things to know before you embark on your first giveaway — both for the success of your Facebook marketing strategy and to make sure you’re not breaking any of the platform’s rules. Step 1: Know your goals Why are you running a Facebook contest... [...]


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