Digital Marketing Depot has released the ‘Enterprise SEO Tools 2013: A Buyer’s Guide’. The DMD team says, “Find out more about enterprise SEO software platforms, plus the latest trends, opportunities and challenges in this market: Who are the key players in SEO platform and tools software? What do you need to look for in an Enterprise SEO software solution? How are recent social media and marketing trends affecting the growth in this market? This 55-page report includes draws from primary and secondary research sources, including interviews with SEO industry leaders: Top-level... [...]

The Business 2 Community team is hosting a webinar on Wednesday September 18 at 2.00 pm ET. The topic of the webinar is “7 Keys for Creating Awesome B2B Content that Converts”. The ‘Business 2 Community’ team says, “During this webcast, you will discover: How to find out what types of content will appeal the most to your target audience. Secrets to engaging early, mid- and late-stage leads. What you must do to make your content “findable”. How to create compelling calls to action that motivate readers to take the next step. And more!”. Webinar Details Organizer:... [...]

William Meers has invested a lot of time and energy in finding ways to prospect for new clients on LinkedIn. His time was well-spent because his LinkedIn Door Openers reveals 10 effective (but simple) strategies to create sales within days online. With LinkedIn, it’s important to take a long-term strategic view of building relationships. Don’t expect to (and don’t even try to) get a sale on the first contact. But as you create relationships (long term relationships) with key decision makers, they will cone to trust you, and sales will generally result. Meers shares methods he... [...]

This is our second chance to tell you about eMarketer’s webinar on Thursday, September 12 at 1.00 pm ET. The topic of the webinar is “Online Holiday Shopping Preview—What’s In Store?”. eMarketer team says, “Online holiday sales will continue its strong growth and impact on overall retail commerce in 2013. Join eMarketer as we share our 2013 holiday ecommerce forecast and discuss the trends that will emerge during the last quarter of the year. The webinar will address these key questions: •  What factors could help or hinder ecommerce growth this year? •  Why... [...]

MarketingSherpa’s “Search Marketing: Insights on keyword research and customer personas” webinar replay is available. MarketingSherpa team says, “In this MarketingSherpa webinar, Jacob Baldwin, Search Engine Marketing Manager, and Christina Brownlee, Director of Marketing Communications, both of One Call Now, joined Daniel Burstein, Director of Editorial Content, MECLABS, for a discussion on how they used customer personas and keyword research to increase conversions by 81%. Keyword research was also essential to the transformation of One Call Now’s websites. Baldwin... [...]

This is our last chance to tell you about Experian’s webinar on Thursday, August 29 at 2.00 pm EDT. The topic of the webinar is “Targeting online consumers using offline attributes: Understanding the Hispanic consumer”. Experian team says, “Hispanics are an important segment of the US population and understanding their online behavior is critical to any marketer. This webinar will illustrate how, using a unique approach for identifying Hispanic internet users using offline data, we can help marketers, media and agencies understand more about  this growing consumer segment. During... [...]

eMarketer is hosting a webinar on Thursday, September 12 at 1.00 pm ET. The topic of the webinar is “Online Holiday Shopping Preview—What’s In Store?”. eMarketer team says, “Online holiday sales will continue its strong growth and impact on overall retail commerce in 2013. Join eMarketer as we share our 2013 holiday ecommerce forecast and discuss the trends that will emerge during the last quarter of the year. The webinar will address these key questions: •  What factors could help or hinder ecommerce growth this year? •  Why will mobile’s influence on commerce... [...]

This is our last chance to tell you about Experian’s webinar on Tuesday, August 27 at 1.00 pm ET. The topic of the webinar is “Driving smarter acquisition with Yahoo!”. Experian team says, “During this webinar Felix Escobedo, Director – Account Management, Yahoo! and Aly Baker, Director – Client Development, Experian Marketing Services will show how Yahoo! applies these insights to develop customized strategies for advertiser partners, identifying the best opportunities for reaching their target audience. During the webinar we will discuss: – Using web... [...]

James Francis is hosting a webinar on Monday, August 26 at 2.00 pm EST. The topic of the webinar is “How To Create A Profitable Sales Funnel”. Francis says, “On this rare LIVE event I’ll show you… The TRUTH: How Is Money Made Online? How To Structure Your Sales Funnel For Maximum Leads & Sales The Little-Known Secret To Creating Squeeze Pages That Convert Prospects Into Subscribers, And Subscribers Into Sales The One Simple Rule To Follow Which Almost Guarantees Your Main Offer Will Make Sales Left, Right And Center How To Multiply Your Income With A Simple... [...]

MarketingSherpa’s “Lead Generation: How Adobe generated a 500% lift in conversion by changing its webinar strategy” webinar replay is available. MarketingSherpa team says, “In this MarketingSherpa webinar replay, learn how Shelby Britton, Senior Product Marketing Manager, Adobe, and her team revamped the entire webinar strategy to achieve a 500% lift in conversion. Britton sat down with Daniel Burstein, Director of Editorial Content, MECLABS, to discuss how starting in 2010, the team took a closer look at the structure of the webinar program at Adobe and changed the overall... [...]