To drive better social media revenue you need to improve your social engagement first. With regular posting and by sharing useful content you can do that. Entrepreneur contributor AJ Agrawal has shared five tactics that can help you improve social media engagement. Agrawal says, “What’s the best way to growth hack social engagement? There’s no right or wrong answer, but there are definitely strategies that have proven more successful than others. Here are several to consider: 1. Get to the point. Don’t beat around the bush with your audience members. Instead, tell them exactly... [...]
Archive for the 'Social Media Engagement Tips' Category
As a result of the evolution of the Internet, Social Media is now at the heart of the most effective online marketing strategies. These highly interactive sites where visitors can create input are hotbeds of influence and communication among their users. Because of the potential for both help and harm to your business, you can no longer afford to ignore the impact of social media. Once you get started with social media, here are five ways it can help you grow your business: First, It can improve your “Reach” Reach refers to the number of peole who hear, see or otherwise are impacted... [...]
The latest article on ‘The Forrester Blog’ is titled “How To Be A Social Depth Winner”. Kim Celestre says, “We are currently accepting entries for our 2014 Forrester Groundswell Awards and as we are rapidly approaching our February 28th deadline, I thought I would share some insights on what it takes to win in the Social Depth category. For those of you who need a refresh, social depth includes all of the various social capabilities that a brand adds to its own website and/or campaign microsite in order to facilitate a buyers’ exploration of the brand and its offerings. Social... [...]
The latest article on ‘Business 2 Community’ is titled “The Secret to Social Media Success: It’s Not About You, It’s About Them”. Adam Dukes says, “Zig Ziglar said it best with the quote above. You will get all you want out of life, if you help enough other people get what they want. Effective social media works similar to that quote. Give first, then receive. Let me explain the title of this blog post… You = Your business Them = Your audience/customers/fans/potential customers/followers/subscribers So it could read: It’s Not About Your Business, It’s About... [...]
The latest article on Business Insider is titled “What To Watch Out For From Facebook In 2014”. Jim Edwards says, “Prediction: 2014 will be a big year for Facebook. That’s a truism, of course, because the social network has more than 1 billion members: every year will be a big year for Facebook. Having said that, if you’re interested in how the service will evolve, how the stock will perform, and where CEO Mark Zuckerberg wants to take the app in the future, these are the issues you should keep an eye on“. What To Watch Out For From Facebook In 2014 Business... [...]
The latest article on Business Insider is titled “Facebook Now Has The 2nd Biggest Online Advertising Business”. Aaron Taube says, “Good morning, AdLand. Here’s what you need to know today: A new report from eMarketer finds that in 2013, Yahoo slipped from the second biggest online ad network to the fourth biggest after being surpassed by No. 2 Facebook and No. 3 Microsoft. Google retains is overwhelming lead at the top with 39.9% of the market, compared with 7.4% for Facebook, which leapfrogged Yahoo based on its growing mobile business“. Facebook Now Has The... [...]
The latest article on Business Insider is titled “How Marketers Use Big Data To Prey On The Poor”. Aaron Taube says, “A report published Wednesday by the Senate Commerce Committee says that data brokers are targeting poor consumers by grouping them based on their financial vulnerability. According to the report, marketers who purchase this data then use the information to sell risky financial products to the people who can least afford them“. How Marketers Use Big Data To Prey On The Poor Business Insider [...]
The latest article on Business Insider is titled “Instagram Reveals The Results Of Its First-Ever Ad Campaigns”. Aaron Taube says, “Instagram-owner Facebook announced Thursday that its first four Instagram advertising campaigns were successful in reaching large numbers of users and getting them to remember the brands whose campaigns they saw. In a post published on Instagram’s Business blog, the company said Levi’s four sponsored images reached 7.4 million Americans aged 18-35 over a nine-day period while Ben and Jerry’s four sponsored images reached 9.8 million... [...]
The latest article on Business Insider is titled “Facebook Is A Fundamentally Broken Product That Is Collapsing Under Its Own Weight”. Jay Yarow says, “In 2008, Mark Zuckerberg laid out his theory about people sharing content on Facebook. “I would expect that next year, people will share twice as much information as they share this year, and next year, they will be sharing twice as much as they did the year before,” he said. The New York Times called it “Zuckerberg’s Law,”a playful homage to Moore’s Law, named after Intel co-founder Gordon... [...]
The latest article on Business Insider is titled “Social Media Engagement: The Surprising Facts About How Much Time People Spend On The Major Social Networks”. Emily Adler says, “We tend to talk about social networks in terms of size, because audience reach is one of social media’s biggest advantages. That’s why Facebook gets so much attention. With 1.2 billion monthly active users, it’s a beast. But as audiences adopt newer social networks, and people’s social activity becomes increasingly fragmented, other measures of social network activity become... [...]