The latest MOZ blog post is titled “After a Link-Based Penalty is Removed, Will Your Traffic Increase?”. Marie Haynes says, “If you’ve received a traffic drop because of a link-based Google penalty, the results can be devastating. There are many articles written on what steps can be taken to recover, but not many on what to expect once you have done the work to get out of the penalty. Will your traffic increase suddenly? Will you see any increase at all? Will you see a decrease in traffic because you have disavowed links?“. After a Link-Based Penalty is Removed, Will Your Traffic... [...]
Archive for the 'Link Building TIps' Category
The latest MOZ blog post is titled “When Building Communities Isn’t the Best Way to Build Links”. John-Henry Scherck says, “I entered SEO as a link builder. In 2010, my job was easy and my toolset mainly consisted of article marketing software, directory submissions, comment posting and link networks. Fast forward four years >> I now solely create visually engaging content in an effort to scale link building. I didn’t make this career shift because “link building is no longer effective;” quite the opposite: I changed focus from manual to scalable link building... [...]
The latest MOZ blog post is titled “12 Ways to Increase Traffic From Google Without Building Links”. Cyrus Shepard says, “Link building is hard, but it’s not the only way to make traffic gains in Google’s search results. When I first started SEO, building links wasn’t my strong suit. Writing outreach emails terrified me, and I had little experience creating killer content. Instead, I focused on the easy wins. While off-page factors like links typically weigh more heavily than on-page efforts in Google’s search results, SEOs today have a number of levers to pull in... [...]
The latest ‘Econsultancy’ blog post is titled “We’ll stop building links when they stop adding value”. Helene Hall says, ““We’ll stop building links when they stop adding value”. This seems to be the motto around at the moment and it’s probably due to the high value that gaining links still offers to sites. Within the industry we are always striving to keep one step ahead of the curve, to ensure that our client’s rankings continue to progress whilst keeping ourselves afloat within the search engine results pages (SERP’s), and link building is still a... [...]
The latest TopRank blog post is titled “New Rules for SEO Mechanics & Link Building – It’s a Race You’re Probably Not Winning”. Lee Odden says, “Last week I attended and presented at the SES conference in London where online marketers from all over Europe and as far away as Australia converged to learn about integrated marketing and paid, earned, and owned media. With it’s history in search marketing, the conference complemented presentations on digital marketing with sessions on SEO as well“. New Rules for SEO Mechanics & Link Building – It’s a Race You’re Probably... [...]
The latest ‘Econsultancy’ blog post is titled “Link building: what’s the right way to do it?”. Andrew Warren-Payne says, “Our SEO Best Practice Guide is always one of the most popular reports on Econsultancy, and last month we posted a significant update to the guide. To keep our guides the best they can be, we go to those working at the coalface of search marketing to get their contributions so they are relevant and up-to-date. Following on from our blog posts on mobile SEO and on-page optimisation, I caught up with one of our contributors Nichola Stott from theMediaFlow to... [...]
The latest MOZ blog post is titled “Getting Link Removals Wrong”. John Doherty says, “Ever since Penguin launched in 2012, SEOs who for years had built less than savory links, or companies who for years had ridden off the coat tails of these links, started to ask for links to be removed. I’ve heard many of my friends, like Wil Reynolds, repeatedly poo-poo it from the stage (Wil did it during his now famous “Real Company Shit” talk at Mozcon in 2012). As someone who has overseen link removal campaigns for clients when I was at Distilled, I am not down on link removals.... [...]
The latest MOZ blog post is titled “Filthy Linking Rich: How to Passively Attract Valuable Links”. James Agate says, “The best ideas for “building links” seldom arrive whilst you are sat there thinking of ways you can build links. I don’t mean to start off on the wrong foot here and provide you with one of those posts that proclaims “just hit publish” and links will rain down from the sky if your content is “great” enough. We’ll be getting links with the process I am talking about today, but there are also a whole load of benefits besides links... [...]
The latest MOZ blog post is titled “31 Link Building Tactics Discovered From Competitive Analysis”. Kaila Strong says, “Over the years, I’ve seen hundreds of thousands of backlinks while analyzing for opportunities (as well as looking for bad links to disavow or prune). Most recently my analyses have inspired me to write this post because common opportunities continue to reveal themselves, and they’re worth sharing“. 31 Link Building Tactics Discovered From Competitive Analysis MOZ Blog [...]
The latest MOZ blog post is titled “The Power of Authors and Content for Link Building”. Matthew Barby says, “Traditional guest blogging campaigns start by finding websites on which they’d like to post. To build better links, I’d suggest turning that around, and focusing first on finding the right authors and influencers“. The Power of Authors and Content for Link Building MOZ Blog [...]