Targeting local search helps your business reach out to a particular mass. Getting a good rank in local search is challenging since most businesses are trying to remain at the peak. Search Engine Marketing columnist Sherry Bonelli has shared five tactics to improve your local search performance. Bonelli says, “Local SEO is competitive and fierce. With more and more local businesses vying for the Google local three-pack — and ads and online directories occupying a large percentage of the remaining SERP real estate — your local SEO strategy has to be aggressive. So, what can you do to outrank... [...]

Tony Earp has a new pack of training and software that any local marketing consultant can profit prom. He calls it Local SEO Ninja. Earp says, “Local SEO Ninja video training will help your understand how to build local business sites and what is required to rank a local business site and implement best practices, strategies, techniques and proven methods to rank a local business website on the first page of Google.” This isn’t a flimsy worthless bit of training you could pick up anywhere. And the software will make any local consultant’s life easier. There are 49 topics... [...]

Matt McGee says, “So you want to win in local search this year? Yep, so do millions of small- and medium-sized businesses. And so do all those huge national chains with thousands of locations scattered across the country. Competition in local search is incredibly fierce. Fortunately, about three dozen of the world’s smartest local SEOs have come together again to share their wisdom in the 2017 Local Search Rankings Survey, which was published earlier this week. It’s an in-depth look at what the experts believe is driving local SEO wins across all kinds of different industries — a must-read... [...]