Marketing objectives help you to clearly defined goals that guide your marketing efforts. With clearly set marketing goals, you can come out with a strong marketing strategy. Ahrefs contributor Michal Pecánek has published a guide to help you set marketing objectives. He says, “Marketing objectives are clearly defined goals that guide your marketing efforts. They’re a key component of every marketing strategy and provide benchmarks for evaluation. Every business needs marketing objectives because they help you focus on the things that matter. For example, while it might seem like a good... [...]