Tim Carter is well-known for building software and training products are offering them with PLR to other marketers. His latest is new software called Mobile Websites Generator Software With this new software, you can easily start your own Mobile Web Design Business. This software is so easy that no technical skills are needed. Even if you have never built a website before, with this Windows-based software, you can become a capable designer. Not only do you get the main software in this package, Carter has included a bonus tool, his Advanced QR Code Generator. This is important, because mobile sites... [...]
Archive for the 'Mobile Marketing News' Category
The latest article on ‘Website Magazine’ is titled “Social is the Key to Mobile Retargeting”. Allison Howen says, “Social is key when it comes to retargeting on mobile devices. In fact, a new study from programmatic advertising platform Chango found that 41 percent of brands and agencies believe that social exchanges are very important to retargeting on both smartphones and tablets, as these exchanges reach consumers regardless of the device they are using. Additional findings reveal that mobile retargeting is growing as a marketing tactic, with 26 percent of brands investing 21-50... [...]
The latest post on ‘Mashable’ is titled “YouTube, Facebook Account for Nearly a Third of Mobile Traffic”. Dennis Green says, “Facebook and YouTube are now dominating mobile traffic shares in early 2014, as more people shift to a mobile device to upload photos to social networks and watch cat videos. Facebook and YouTube now account for 32% of data sent to and from mobile devices, according to a report by Sandvine. Individually, Facebook’s share was 26.9% for upstream traffic and had a 14% share for downstream traffic during peak periods in North America through the beginning... [...]
The latest article on Business Insider is titled “Mobile-Local Services And Marketing Are Bridging The Gap Between Online And Offline Retail”. John Huggestuen says, “Smartphones have changed what it means to reach people while they’re out and about. Retailers and marketers no longer need to rely on billboards to advertise their nearby store, or hope that a customer heading out to run some errands remembers to grab the coupon that was sent a week ago. Now, businesses can target consumers based on what they’re doing in the moment by using a variety of mobile-local... [...]
The latest article on ‘Marketing Land’ is titled “Mobile Devices Drive 66 Percent Of Email Opens — Report”. Greg Sterling says, “According to Movable Ink’s Q1 2014 US Consumer Device Preference Report email opens continue to migrate away from the desktop, which now represents a minority of all email opens. In addition, the tablet share of email opens continues to grow. Movable Ink said that 66 percent of emails were opened on either a smartphone (47.2 percent) or tablet (18.5 percent) in Q1. That’s up slightly from the 65 percent in Q4. By contrast PC... [...]
The latest article on ‘Business 2 Community’ is titled “4 Tips for Amplifying Your Mobile Content Marketing”. Yazmin Gray says, “Content marketing has notoriously been synonymous with the accessing of the web through desktop computers. During the past five years, however, the growth of Internet use on mobile devices has surpassed that of deskbound platforms. Now for the meaning of “content marketing” “It is a tactic initiated by marketers that focuses on creating rich, worthwhile content that is also specifically created to engage with a specific audience. The subsequent... [...]
The latest article on ‘Marketing Land’ is titled “Report: Mobile Video Ad Consumption Rises, Native Ads Yielding Higher Engagement Rates”. Ginny Marvin says, “Celtra issued its Mobile Display Ads Performance Report covering the first quarter of 2014 today. The report shows ad performance rates leveled off for the first time since Celtra began reporting on it in 2012. However, areas of growth include video ad consumption, and native ads performed quite strongly. Native ad formats accounted for just 1 percent of the total impressions, yet engagement and click through... [...]
The latest article on ‘Website Magazine’ is titled “Mobile Advertising Analytics, App Store Optimization Come to App Annie”. Pete Prestipino says, “Mobile analytics firm App Annie has announced two new products that will help developers address the paid and organic discovery of their applications. Positioned alongside its existing trio of products – Store Stats, Analytics, and Intelligence – App Annie is releasing the free Advertising Analytics service and the App Store Optimization (ASO) service. Advertising Analytics is intended to help optimize paid app discovery,... [...]
The latest article on ‘Website Magazine’ is titled “So Long Cookies, Hello Mobile Registration”. Derek S. says, “With mobile looking like it’s taking over the world, it’s important for companies to think of new ways to market toward mobile consumers. With the release of its new Mobile Registration Solution for its Customer Profile Management Platform, Janrain is hoping to make company interactions with consumers more personal. The new solution allows for customers to log in with a single identity on a brand’s mobile site, mobile app and website. Janrain hopes that... [...]
The latest article on ‘Marketing Land’ is titled “Using Geo-Location To Turn Mobile Traffic Into Off-Line Gold”. Lynn Baus says, “Mobile traffic is on a steep upward climb, with people now looking at their mobile devices an average of 150 times per day. Businesses that aren’t selling an e-commerce-friendly products will need to get very creative if they are to transmute this increasing mobile traffic into more revenue. But even businesses that have the advantage of products which are easy to order online still need to find clever ways to capitalize on such... [...]