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Regular content audit helps you maintain the quality of your blog publishing. By performing content audits, you can continue to develop content that is of your audience’s interest.Seer contributor Bryan McKeon has published an article highlighting three steps to perform a blog content audit.He says, “I once worked at a company that had... [Read more]

Having a large subscriber base is a thing to be proud of, but the list has to be responsive. You have to keep cleaning your email list to get the best response from your email marketing campaigns.HubSpot contributor Pamela Vaughan has shared five useful tips to clean up your email list.She says, “Making sure your email lists are clean and targeting... [Read more]

SEO is the backbone of your business today. So it is important to allocate optimum energy and budget for it. But, knowing how much to spend on SEO can be tricky.To help us, Search Engine Land has shared 5 methods to determine how much to spend on SEO.The SEL team says, “You have options when you’re budgeting for SEO, with methods ranging from... [Read more]

Various social media monitoring tools can help you find out what people say about your products and services.Content Marketing Institute contributor Bowin Poe has published an article highlighting 10 social media monitoring tools to help you track what people say about your brand.He says, “Social media monitoring tools can help you better understand... [Read more]

HubSpot has published a new video ‘The Ultimate Guide to Creating a Sales Process’ to help you learn the process of making more sales online.The HubSpot team says, “Have you ever thought about what all goes into creating a sales process? It can look different for each buyer, so in this video, we’re sharing the steps to create a... [Read more]

Search Engine Journal has published a new infographic titled ’10 Content Marketing Trends for 2022′.Andy Betts says, “In 2021, 43% of marketers experienced content marketing budget increases, and 66% expect to see it rise again in 2022.Video, digital and real-world events, owned-media assets, and paid media are among the top areas... [Read more]

Neeva is a new search engine that promises a private and customizable experience, without ads. Think about it as an HBO subscription service – premium media without ads.Search Engine Journal has published a new podcast episode ‘How Neeva is Creating A Search Experience Without Ads’.The SEJ team says, “There is a big part of us... [Read more]

Customers now expect more from businesses and want to interact with them differently, thanks to the convenience of mobile.Search Engine Journal is hosting a webinar ‘SMS Marketing For Local Business: Trends You’ll Need In 2022’ on Wednesday, December 8, 2021, at 2.00 pm ET.The SEJ team says, “Podium interviewed more than 1,000... [Read more]

Trevor Carr releases Xmissions, which he calls “The Christmas Commissions Accelerator”.In essence, he is sharing all he knows about affiliate marketing, just in time for you to put it into practice for holiday sales (but you’d better be quick; just 19 days till Christmas.)Look at what he is including in Xmissions:🎅 Hacks, Secrets... [Read more]

Social media giant Instagram has more than 1 billion active monthly users. With the right marketing strategy, you can continue to gain maximum output from your social media marketing.HubSpot contributor Caroline Forsey has published an article highlighting 11 steps to gain your first 1,000 Instagram followers.She says, “In this post, we’ll... [Read more]

HubSpot has published a new video ‘CPA Ad Marketing Secrets | How To Get The Biggest Bang For Your Buck’ to help you make the most from your CPA marketing efforts.The HubSpot team says, “CPA marketing can be a great way to generate leads for your business. But it’s not always clear how to do it best. In this video, Hubspot will... [Read more]

UTM stands for Urchin Tracking Module. These tags refer to a group of “custom” ways to segment the traffic coming to your website, blog, or promo page as a result of your digital marketing activities.MOZ has published a Whiteboard Friday video ‘UTM Tagging for Google My Business’ featuring Claire Carlile.The MOZ team says, “As... [Read more]