The latest article on Mark Ling’s ‘Affilorama’ blog is titled “How To: Create a Content Strategy For Your Niche Site”. Radhika says, “With every passing year, content is becoming even more important than before. “Content is king” has been iterated to death but it hasn’t made it less true. But as an affiliate marketer, do you REALLY need a content strategy? Unless you plan on spending thousands of dollars on paid advertising alone, you need to put serious thought into how you’re going to market your site. For most affiliates, this starts with creating good content. But you... [...]

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “Niche of the Week: Self Esteem Affiliate Programs”. Cecille Loorluis says, “The self improvement or self help niche is one of affiliate marketing’s evergreen niches. According to MarketData, the self improvement market was worth USD $9.8 billion industry in 2012. Despite the recession, they forecast a 6.1 percent yearly gain from 2012 to 2016. One of this market’s sub-niches is self esteem. Self esteem and self confidence are often used interchangeably, and prior to this article, I was using one to refer... [...]

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “Online Market Research: Understanding the Modern “Always On” Consumer”. Radhika says, “When Internet marketing first came along, it completely changed the game and forced marketers to think about their audiences both online and offline. But, we have come a long, long way since then. The Internet is no longer something we connect to for 15 minutes at the end of the day to check a few emails. We’re connected all the time. The proliferation of mobile phones has enabled 24/7 connectivity for the web. As consumers,... [...]

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “PPC Training: How to Create an Ad that Gets the Click”. Radhika says, “Pay-per-click campaigns are often the fastest and most effective way to promote affiliate offers. They are generally affordable and can be targeted to reach the desired audience quite easily. As the name suggests, you’re only paying when someone clicks on your ad, and since the ads are directed at consumers who are most likely to be interested already, PPC advertising usually helps you generate sales more effectively. But (there’s always a but),... [...]

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “7 FREE Ways to Increase Conversion Rates on Your Site”. Radhika says, “Online shoppers have way an incredible number many options these days, and that’s both a good and a bad thing. For a shopper, it’s great. There are more options, so there’s no need to be limited to one online store alone. For online sellers, it means the competition is heating up! Savvy online shoppers are not going to be impressed with boring, hard-to-use sites. If your site is anything short of user-friendly, expect shoppers to move on... [...]

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “5 Online Design Trends To Watch”. Radhika says, “Like fashion, the world of web design is continuously evolving. Also like fashion, if your website isn’t keeping up, you could easily become part of the uncool crowd almost overnight. While mobile is changing our web experience, designers are quickly reinventing the web to keep up. Websites are getting prettier, more minimalistic and simpler to use than ever before. Planning on launching or redesigning your website? These are some of the top online design trends to watch... [...]

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “Affiliate Marketing 101: Learning the Lingo”. Radhika says, “Starting out in a new industry or field can be daunting. Affiliate marketing is no different. You feel like there is so much to learn, so much to achieve, but the worst part? It seems like there is a whole new language to learn! The affiliate marketing industry has its own lingo, and for a newbie, just understanding this new code language is a big task. To welcome you to the affiliate marketing community, I have created a lingo guide for you. I hope that you’ll... [...]

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “11 Email Subject Line Best Practices to Follow”. Radhika says, “If you’re a regular sender of emails, you know that your subject line is crucial. The right subject line will get more of your emails opened and read. More emails read will lead to more conversions for you. An uninteresting subject line will leave your email unopened, and what good is that to you? The best subject lines are short and descriptive enough for your reader to WANT to open the email and see its contents. Don’t try too hard to stand out in the... [...]

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “2014: 5 Online Marketing Trends to Watch”. Radhika says, “So we’re well and truly into 2014 and I figured this is the perfect time to review what is going on in the online marketing space. What are the trends to watch out for in the coming year? What are the predictions? Should you spend some time acquiring new skills? Whoa! That’s a lot of questions, but OK, I’ll try to answer them all. In no particular order, these are my top picks: 1. Content Marketing ROI The buzz around content marketing hasn’t died … yet.... [...]

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “How to Get Banned as an Amazon Affiliate”. Radhika says, “The Amazon Associates Program is one of the most well-known affiliate programs out there. There are lovers and haters of this affiliate program, but truth is, if you do it right, you can rake in a pretty decent income from your Amazon sales even if you’re anaffiliate marketing beginner. However, Amazon can be pretty ruthless when it comes to banning affiliates for doing the wrong thing. Often, accounts are permanently suspended, taking with them the possibility... [...]