AI revolutionizes immersive storytelling and virtual production by generating realistic environments and characters, allowing creators to craft more engaging and dynamic narratives. It also streamlines the production process, reducing costs and enabling real-time adjustments for more innovative and interactive experiences. Adweek is hosting a webinar ‘How AI Is Transforming Creative Production and Immersive Storytelling’ on Thursday, September 19, 2024, at 1.00 pm ET. The Adweek team says, “Discover practical applications of AI-driven creative production technologies with Shutterstock... [...]

AI enhances social media marketing by analyzing user data to personalize content and optimize ad targeting, leading to higher engagement and conversions. It also automates routine tasks like scheduling posts, allowing marketers to focus on strategy and creativity. The latest ‘Masters in Marketing’ video is titled ‘How to use AI to find and scale winning Facebook Ads’. This video covers: How to use ChatGPT to become your personal Facebook Ads expert Facebook’s built-in AI tools that are absolute game-changers Advanced AI techniques for ad creation that’ll make your... [...]

Content Marketing Institute has published a new video ‘How Will You Turn to Face AI Change?’. The CMI team says, “Recent Andreessen Horowitz (aka A16z) research predicts skyrocketing budgets, spending, and experimentation around the use of generative AI tools in marketing. Robert Rose says A16z has good reason to hype an investment in AI-powered content operations. However, instead of pouring a budget into building AI models and use cases, Robert recommends investing in change management first.” Content Marketing Institute  [...]

Content Marketing Institute has published ‘Harness AI To Harmonize Your Brand Voice: A Step-by-Step Guide’. Erika Heald says, “Let’s delve into how you can use AI to define and reinforce your brand voice with a standardized framework that aligns with your company’s ethos and doesn’t stifle creative expression. Promise of AI in brand voice consistency AI’s capacity to analyze vast datasets means it can understand your brand’s voice across different contexts. By feeding the AI tool your brand voice guidelines, do’s and don’ts, successful content, and more, you allow... [...]

AI is revolutionizing marketing by enabling data-driven decision-making and personalized customer experiences at scale. It enhances targeting precision, automates routine tasks, and provides deep insights through predictive analytics. HubSpot has published the latest episode of ‘My First Million’ podcast episode titled ‘The AI App Doing $6M With 1 Employee’. It covers the following: Reddit trend leads to $6M ARR beauty app for men Male nail care influencers Sam upstages Shaan’s beauty score Spin-off businesses: Med Spas Aging influencers and modern male grooming... [...]

AI for marketing leverages machine learning algorithms to analyze vast datasets, enabling personalized customer experiences, targeted advertising, and predictive analytics for optimized campaign performance. By automating tasks like customer segmentation and content optimization, AI empowers marketers to make data-driven decisions and achieve better ROI. Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Remaining Relevant in an AI World’ featuring Ben Angel. This episode... [...]

HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘Matt Wolfe Ranks The Best AI Tools For Marketers In 2024’. The video covers the following: Hume detects emotion in voice. Quickly create and test audio and video jingles. Heygen translations for creator influencer use. Kieran loves Claude 3. Opus Clip impressive clip editing, but needs improvement. ElevenLabs overdub and remix content into audio format. ElevenLabs translation and sound effects for content creators. AI image generators used for YouTube thumbnails. Free... [...]

AI revolutionizes lead generation by analyzing vast datasets to identify and prioritize potential leads, enabling businesses to streamline their marketing efforts and focus on high-conversion prospects. Through predictive analytics and machine learning algorithms, AI enhances lead qualification processes, increases efficiency, and optimizes marketing strategies for better ROI. HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘Did Ai Kill Lead Gen Campaigns?’. The video covers the following: Spending time with customers is... [...]

AI revolutionizes marketing by enabling data-driven decision-making, personalized customer experiences, and targeted advertising at scale. It streamlines processes, enhances predictive analytics, and empowers marketers to adapt swiftly to evolving consumer trends. HubSpot has published the latest ‘If You Can Adopt These Marketing Principles, Ai Can’t Hurt You’. The HubSpot team says, “Did you know that the simple act of brushing our teeth daily was popularized by a marketing campaign... [...]

AI-driven marketing automation revolutionizes campaigns, analyzing data to personalize content, optimize targeting, and streamline customer interactions, driving efficiency and maximizing ROI in real-time. HubSpot has published the latest ‘Will AI Automate 95% Of What Marketers Do?’. The HubSpot team says, “Sam Altman thinks AI will do everything but 5% of what marketers do, what does that mean? Kieran dives into how to be in that 5%, since that part isn’t going away. Learn more on the biggest mistake marketers... [...]