AI optimizes sales and marketing efforts by analyzing data to predict consumer behavior, enabling businesses to tailor strategies with precision for maximum impact and efficiency. From lead generation to customer retention, AI-powered tools streamline processes and enhance engagement, driving growth and fostering lasting relationships. Forbes has published an article featuring 18 ways to integrate AI into sales and marketing. The Forbes team says, “Below, 18 Forbes Business Council members discuss the ways in which AI can be leveraged by sales and marketing teams to provide a better customer... [...]