HubSpot Lists Best AI Tools for B2B Marketing in 2024

AI enhances B2B marketing by enabling personalized content, predictive analytics, and automation, improving lead generation and customer targeting. It also streamlines decision-making through data-driven insights, helping businesses optimize campaigns for better efficiency and ROI. HubSpot contributor Zoe Ashbridge has published an article featuring the best AI tools for B2B marketing in 2024. She says, “According to HubSpot’s AI Trends for Marketers survey of 1,062 US marketing and advertising professionals, the biggest concern about adopting AI is that it will replace jobs. Almost 50%... [...]