This is a reminder for the Adweek webinar to be held on August 9, 2023. Adweek is hosting a webinar ‘The AI Tools Marketers Actually Need Right Now: It Doesn’t Take a Whole New Tech Stack’ on Wednesday, August 9, 2023, at 1.00 pm EDT. The Adweek team says, “Hear from guest speaker Vicki Brown, VP and principal analyst at Forrester, in conversation with John Humphrey, head of data platform product at Intuit Mailchimp, to unpack how incorporating AI-driven may be easier than you think. You’ll find out: Why machine learning and generative AI help marketers deliver personalized... [...]

While 88% of marketers believe they need to increase their use of AI and automation to stay competitive, adoption of these technologies remains low, according to a study conducted by Forrester Consulting on behalf of Intuit Mailchimp. Adweek is hosting a webinar ‘The AI Tools Marketers Actually Need Right Now: It Doesn’t Take a Whole New Tech Stack’ on Wednesday, August 9, 2023, at 1.00 pm EDT. The Adweek team says, “Hear from guest speaker Vicki Brown, VP and principal analyst at Forrester, in conversation with John Humphrey, head of data platform product at Intuit Mailchimp,... [...]