The latest post on ‘Mashable’ is titled “7 Tips for Building a Social Media Audience”. Stephanie Walden says, “Self-proclaimed “social media gurus” are a dime a dozen these days.When it comes to a successful social media marketing strategy, it can be tough for small businesses to sort through the noise, statistics and flurry of misinformation.One statistic we found online, for instance, claims that a Facebook fan is worth about $174 — but ask a small business with 300 Facebook fans if they’ve seen that $52,200 reflected in their revenues and you’re... [...]

The latest post on ‘Mashable’ is titled “U.S. Mobile Shopping Offsets Drop in Last-Minute Mall Traffic”. Jason Abbruzzese says, “Need to go to the mall? Baby, it’s cold outside.Shoppers unwilling to brave the elements for a final weekend of holiday shopping (although the East Coast didn’t exactly have a frigid weekend) took to their phones and tablets to order last-minute knickknacks.PayPal logged a 96% increase in the number of customers shopping on mobile devices from Dec. 21 to 22 compared to the last weekend before Christmas in 2012, according to data from the... [...]

The latest post on ‘Mashable’ is titled “8 Ways Businesses Can Use Facebook Embedded Posts”. Scott Gerber says, “Facebook‘s developers are always coming up with cool tools that can make an entrepreneur’s life a little bit easier, like embedded posts.But most of us don’t have time to keep up with the changes, or figure out how to use them. To learn more, we asked a panel of eight successful entrepreneurs how they’re using embedded posts to amp up website traffic and social engagement“. 8 Ways Businesses Can Use Facebook Embedded Posts Mashable.com  [...]

The latest post on ‘Mashable’ is titled “Facebook Stock Hits New High After Joining S&P 500”. Seth Fiegerman says, “Facebook is ending 2013 on a high note.The company’s stock topped $58 a share in early trading Monday, a gain of 5.5% for the day and a new high for the public company.The stock surge comes on Facebook‘s first full day on the Standard & Poor’s 500, a blue chip index that comes with a broader base of investors. Facebook officially became a member at the close of trading on Friday after several months of rumors“. Facebook Stock Hits... [...]

The latest post on ‘Mashable’ is titled “Social Media Mixology: Which Networks to Use Together”. Taylor Casti says, “Here at Mashable, we preach the importance of knowing your social networks. Different sites have different audiences, favor different types of content and require different kinds of humor. But like a fashionista pairing spots with stripes, sometimes a little mixing and matching with your networks can give you an edge.Being master of all the networks is a godly feat, but knowing how to use Tumblr to up yourTwitter game, for example, takes you to a whole new level.... [...]

The latest post on ‘Mashable’ is titled “Amazon Stock Tops $400 for First Time”. Seth Fiegerman says, “Amazon‘s stock topped $400 a share for the first time in early trading Friday after flirting with that record for much of this month.The stock increase follows several upgrades from analysts in recent months, including Goldman Sachs and UBS, citing growth in the ecommerce market and the strength of Amazon businesses like Kindle and Amazon Web Services. The surge also coincides with reports this month that Amazon had a very strong holiday season“. Amazon Stock Tops... [...]