Automated List Building Software: Everything You Need to Know

Automated list-building software is a type of marketing automation tool that allows you to create lists of audience members. HubSpot contributor Kristen Baker has published an article explaining what is automated list building software and why marketing teams need it. She says, “Here are some examples of the many benefits that you’ll get from using automated list building software. Segment customers into groups for targeting. Identify your most qualified leads and personas. Personalize customer experiences to help you retain more customers. Offer your customers the information and... [...]