B2B Marketing Predictions for 2022

The future of B2B marketing lies in intelligently targeting prospects and finding the clients that fit your product. MarketingProfs contributor Bonnie Crater has published an article highlighting three b2b marketing predictions for 2022. She says, “B2B marketers will refine their strategies and adjust to changing circumstances, but they won’t be going back to the way things were in 2019. And that’s OK, because fundamental changes in customer expectations and behavior require new approaches, just as they always have. Here are three trends to watch in 2022 as B2B marketers gear... [...]