MarketingProfs has published a new report ‘2023 State of B2B Marketing Training Report’ based on a survey of over 400 of our MarketingProfs community’s B2B marketers. The MarketingProfs team says, “Sales teams seem to get easy access to training, and support from leadership for it, because their work directly impacts business goals, right? At the same time, B2B marketers often struggle for opportunities to improve professionally and personally—even though they want to learn more specifically to impact their company’s business goals, too! How do we bridge this gap? Download... [...]

MarketingProfs has published the ‘2023 State of B2B Marketing Training Report’ based on a survey of over 400 of the MarketingProfs community’s B2B marketers. The MarketingProfs team says, “Download the latest State of B2B Marketing Training report for MarketingProfs’ fresh new research into: Why marketers seek training in the first place (personally and professionally) What specific types of training is—and isn’t—working to meet marketers’ goals How marketers as individuals can increase the effectiveness and impact of marketing training they participate... [...]