Backlink Diversity: A Solution to Google’s EMD update problems #ad

By now you have probably heard that a few months ago, Google made its third major change to its search results ranking algorithm in about a year. This one affects “exact match domain” (EMD) names. A marketer wants to rank well for a particular term (for example, “hybrid underwater parasailing”) so he or she buys domain name HybridUnderwaterParasailing.com, an exact match for the term. Google used to give that domain name high weight in its algorithm, but after determining that these domains were often of little value, changed the algorithm to look at other factors for value. Your... [...]