Blogging is a great way to promote your products and services. It enables you to expand your business. But it has to be a continuous process of publishing quality and relevant content. Ahrefs contributor Katy Mrvova has shared seven steps to help you create a winning blog content strategy. She says, “Among other things, a good blog can: Drive traffic to your business. Increase awareness of your brand and products. Bring new customers your way. Educate and nurture your customers and prospects. Help you become a thought leader in your niche. We say “can” because you first need a bulletproof... [...]