How Significant Is AI Chatbot Traffic In B2B? [Answered]

Chatbot traffic refers to the volume of interactions users have with a chatbot on digital platforms. It provides valuable insights into user engagement, preferences, and the effectiveness of automated responses in achieving business objectives. Search Engine Journal contributor Kevin Indig has published an article answering the question ‘How Significant Is AI Chatbot Traffic In B2B?’. He says, “We stand at the doorstep of a comparable technology: AI. ChatGPT is the second fastest-growing consumer product. Capital expenditures of hyperscalers could exceed $300 billion in 2025.2 AI... [...]