‘The dirty secrets of clickbait. This post will blow your mind!’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “The dirty secrets of clickbait. This post will blow your mind!”. Henry Elliss says, “Over the past year or two, sites like Buzzfeed and Upworthy have introduced a new type of content marketing to the masses. Lovingly referred to as clickbait, it has so thoroughly revolutionised the way content is shared that there are rumours Facebook has tried to ban it. So why do people have such a love/hate relationship with these entertaining articles? And what can marketeers learn from clickbait marketing?“. The dirty secrets... [...]