Steps to Run a Content Audit in 2025

A content audit systematically evaluates existing content to assess its performance, relevance, and alignment with business goals. It helps identify gaps, optimize strategies, and improve user engagement through actionable insights. HubSpot contributor Kayla Carmicheal has published an article on running a content audit in 2025. It is based on tips from content & SEO specialists. She says, “Running a content audit for your website can boost your traffic and improve the experience of your readers. First, content audits help you take note of the areas on your website that aren‘t properly... [...]